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- W2023826057 abstract "Since the turn of the century management researchers, among others, have exhorted business firms to plan for their future. To us it seems obvious that the greater a firm's commitment to long‐range planning, the greater are its chances for survival and success. Most managers and executives “know” that this is so — they do not have to perform lengthy and costly research on planning to support so obvious a truism. Nonetheless, we did a research study of long‐range planning in the motor freight industry to find out whether long‐range planning is a necessity for every company in the industry. It also asks if there is a boundary condition that differentiates between those companies that must plan continually, plan occasionally, or not engage in long‐range planning at all. If there is such a boundary, what variables go into making it up? Are the variables controllable or uncontrollable? Can a model be devised that incorporates these variables? The answers to these questions can point the industry toward more efficient and effective use of its scarce resources." @default.
- W2023826057 created "2016-06-24" @default.
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- W2023826057 date "1978-05-01" @default.
- W2023826057 modified "2023-09-26" @default.
- W2023826057 title "Long‐range planning is not for everyone" @default.
- W2023826057 doi "https://doi.org/10.1108/eb053857" @default.
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