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- W2024177323 abstract "This paper is devoted to a multicriteria analysis of the consumer's behavior when the decision maker is acting in a fuzzy space and manifesting an imprecise attitude. At first, the process of decision making is described with the help of three relationships between the set of goods which are supplied in several locations, the set of their characteristics and the set of the consumer's a priori possible behaviors. All these relations are fuzzy. The model applies the theory of fuzzy relations equations. Then, the stages of the decision process are analyzed. Often fuzzy behavior relations are like ‘black boxes’. The mathematical solution of the model indicates in which conditions their valuations are possible. The main interest of this method is not to use additive operations on subjective items and to use operators which are coherent with the fuzzy nature of the variables." @default.
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- W2024177323 date "1986-05-01" @default.
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- W2024177323 title "Spatial fuzzy consumer's decision making: A multicriteria analysis" @default.
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- W2024177323 doi "https://doi.org/10.1016/0377-2217(86)90088-3" @default.
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