Matches in SemOpenAlex for { <https://semopenalex.org/work/W2027852056> ?p ?o ?g. }
Showing items 1 to 83 of
83
with 100 items per page.
- W2027852056 endingPage "376" @default.
- W2027852056 startingPage "363" @default.
- W2027852056 abstract "The past may be a foreign country, according to L.P. Hartley, but marketers seem to have secured resident alien status. Retro products, services, advertisements and pricing policies are everywhere apparent, as are heritage centres, mega‐brand museums, festival shopping malls and retrorestaurants like Planet Hollywood, Hard Rock Café or Dick Clarke’s American Bandstand Grill. This paper examines the retro‐marketing phenomenon, notes its characteristics, causes and consequences, and makes some sure‐to‐prove‐erroneous predictions about the future of the past." @default.
- W2027852056 created "2016-06-24" @default.
- W2027852056 creator A5086434613 @default.
- W2027852056 date "1999-12-01" @default.
- W2027852056 modified "2023-09-25" @default.
- W2027852056 title "Retro‐marketing: yesterday’s tomorrows, today!" @default.
- W2027852056 cites W1966039118 @default.
- W2027852056 cites W1969771998 @default.
- W2027852056 cites W2029124937 @default.
- W2027852056 cites W2059388294 @default.
- W2027852056 cites W2089936895 @default.
- W2027852056 cites W2108221308 @default.
- W2027852056 cites W2145003656 @default.
- W2027852056 cites W4245043218 @default.
- W2027852056 cites W4245384648 @default.
- W2027852056 cites W4251627978 @default.
- W2027852056 cites W4300695088 @default.
- W2027852056 cites W436893239 @default.
- W2027852056 cites W654384882 @default.
- W2027852056 doi "https://doi.org/10.1108/02634509910301098" @default.
- W2027852056 hasPublicationYear "1999" @default.
- W2027852056 type Work @default.
- W2027852056 sameAs 2027852056 @default.
- W2027852056 citedByCount "104" @default.
- W2027852056 countsByYear W20278520562012 @default.
- W2027852056 countsByYear W20278520562013 @default.
- W2027852056 countsByYear W20278520562014 @default.
- W2027852056 countsByYear W20278520562015 @default.
- W2027852056 countsByYear W20278520562016 @default.
- W2027852056 countsByYear W20278520562017 @default.
- W2027852056 countsByYear W20278520562018 @default.
- W2027852056 countsByYear W20278520562019 @default.
- W2027852056 countsByYear W20278520562020 @default.
- W2027852056 countsByYear W20278520562021 @default.
- W2027852056 countsByYear W20278520562022 @default.
- W2027852056 countsByYear W20278520562023 @default.
- W2027852056 crossrefType "journal-article" @default.
- W2027852056 hasAuthorship W2027852056A5086434613 @default.
- W2027852056 hasConcept C112698675 @default.
- W2027852056 hasConcept C121332964 @default.
- W2027852056 hasConcept C1276947 @default.
- W2027852056 hasConcept C144133560 @default.
- W2027852056 hasConcept C162853370 @default.
- W2027852056 hasConcept C2777840570 @default.
- W2027852056 hasConcept C2780458788 @default.
- W2027852056 hasConcept C2992358082 @default.
- W2027852056 hasConcept C50335755 @default.
- W2027852056 hasConcept C52119013 @default.
- W2027852056 hasConcept C62520636 @default.
- W2027852056 hasConcept C95457728 @default.
- W2027852056 hasConceptScore W2027852056C112698675 @default.
- W2027852056 hasConceptScore W2027852056C121332964 @default.
- W2027852056 hasConceptScore W2027852056C1276947 @default.
- W2027852056 hasConceptScore W2027852056C144133560 @default.
- W2027852056 hasConceptScore W2027852056C162853370 @default.
- W2027852056 hasConceptScore W2027852056C2777840570 @default.
- W2027852056 hasConceptScore W2027852056C2780458788 @default.
- W2027852056 hasConceptScore W2027852056C2992358082 @default.
- W2027852056 hasConceptScore W2027852056C50335755 @default.
- W2027852056 hasConceptScore W2027852056C52119013 @default.
- W2027852056 hasConceptScore W2027852056C62520636 @default.
- W2027852056 hasConceptScore W2027852056C95457728 @default.
- W2027852056 hasIssue "7" @default.
- W2027852056 hasLocation W20278520561 @default.
- W2027852056 hasOpenAccess W2027852056 @default.
- W2027852056 hasPrimaryLocation W20278520561 @default.
- W2027852056 hasRelatedWork W2024405974 @default.
- W2027852056 hasRelatedWork W2088220552 @default.
- W2027852056 hasRelatedWork W2286293929 @default.
- W2027852056 hasRelatedWork W2752643405 @default.
- W2027852056 hasRelatedWork W2758134489 @default.
- W2027852056 hasRelatedWork W2993643942 @default.
- W2027852056 hasRelatedWork W4327974797 @default.
- W2027852056 hasRelatedWork W81443951 @default.
- W2027852056 hasRelatedWork W83634415 @default.
- W2027852056 hasRelatedWork W3185998575 @default.
- W2027852056 hasVolume "17" @default.
- W2027852056 isParatext "false" @default.
- W2027852056 isRetracted "false" @default.
- W2027852056 magId "2027852056" @default.
- W2027852056 workType "article" @default.