FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W2032913559> ?p ?o ?g. }

• W2032913559 endingPage "832" @default.
• W2032913559 startingPage "825" @default.
• W2032913559 abstract "During more than a decade of direct-to-consumer advertising (DTC) of pharmaceuticals in the United States, several highly controversial and contested disease states have been promoted to affect diagnostic and prescribing outcomes that are favorable to a company’s branded drug. Influencing medical diagnosis is essential to the branding of a disease, which helps to protect pharmaceutical intellectual property and assures higher profits for drug companies. Enormous marketing as well as medical resources are deployed to ensure that new diagnoses of disease states are recognized. While much work has been done investigating the marketing processes necessary to shape and define diagnoses for many of these new disease states, such as Premenstrual Dysphoric Disorder (PMDD), the promotion of self-diagnosis within pharmaceutical marketing campaigns garner little sociological attention. This article reviews and analyzes branded disease awareness campaigns sponsored by pharmaceutical companies that employ self-diagnostic “tools”. By using the example of one specific disease state, PMDD, I illustrate how the marketing of self-diagnosis transforms the patient into a consumer in order to achieve the aims of a drug company. This example is contextualized within the larger theoretical framework on the sociology of diagnosis. Consideration is given to how the marketing of self-diagnosis goes beyond Jutel’s (2009) description of diagnosis as being the “classification tool of medicine” and becomes a marketing tool to construct a well-educated consumer who will demand medical diagnoses inline with a drug company’s objectives." @default.
• W2032913559 created "2016-06-24" @default.
• W2032913559 creator A5023744876 @default.
• W2032913559 date "2011-09-01" @default.
• W2032913559 modified "2023-10-14" @default.
• W2032913559 title "‘Get with the Program!’: Pharmaceutical marketing, symptom checklists and self-diagnosis" @default.
• W2032913559 cites W1579115083 @default.
• W2032913559 cites W1978572641 @default.
• W2032913559 cites W1978955402 @default.
• W2032913559 cites W1979417661 @default.
• W2032913559 cites W1988150324 @default.
• W2032913559 cites W1988353419 @default.
• W2032913559 cites W1995295431 @default.
• W2032913559 cites W2021333403 @default.
• W2032913559 cites W2026014532 @default.
• W2032913559 cites W2026201577 @default.
• W2032913559 cites W2029844234 @default.
• W2032913559 cites W2034085158 @default.
• W2032913559 cites W2042886120 @default.
• W2032913559 cites W2049934148 @default.
• W2032913559 cites W2050011204 @default.
• W2032913559 cites W2056300937 @default.
• W2032913559 cites W2056972211 @default.
• W2032913559 cites W2061471919 @default.
• W2032913559 cites W2063442116 @default.
• W2032913559 cites W2065200899 @default.
• W2032913559 cites W2075629856 @default.
• W2032913559 cites W2081210308 @default.
• W2032913559 cites W2090137944 @default.
• W2032913559 cites W2106525269 @default.
• W2032913559 cites W2108032470 @default.
• W2032913559 cites W2110124949 @default.
• W2032913559 cites W2116460666 @default.
• W2032913559 cites W2127188365 @default.
• W2032913559 cites W2158813480 @default.
• W2032913559 cites W2165017685 @default.
• W2032913559 cites W2335393234 @default.
• W2032913559 doi "https://doi.org/10.1016/j.socscimed.2011.05.054" @default.
• W2032913559 hasPubMedId "https://pubmed.ncbi.nlm.nih.gov/21835526" @default.
• W2032913559 hasPublicationYear "2011" @default.
• W2032913559 type Work @default.
• W2032913559 sameAs 2032913559 @default.
• W2032913559 citedByCount "79" @default.
• W2032913559 countsByYear W20329135592012 @default.
• W2032913559 countsByYear W20329135592013 @default.
• W2032913559 countsByYear W20329135592014 @default.
• W2032913559 countsByYear W20329135592015 @default.
• W2032913559 countsByYear W20329135592016 @default.
• W2032913559 countsByYear W20329135592017 @default.
• W2032913559 countsByYear W20329135592018 @default.
• W2032913559 countsByYear W20329135592019 @default.
• W2032913559 countsByYear W20329135592020 @default.
• W2032913559 countsByYear W20329135592021 @default.
• W2032913559 countsByYear W20329135592022 @default.
• W2032913559 countsByYear W20329135592023 @default.
• W2032913559 crossrefType "journal-article" @default.
• W2032913559 hasAuthorship W2032913559A5023744876 @default.
• W2032913559 hasConcept C10138342 @default.
• W2032913559 hasConcept C118552586 @default.
• W2032913559 hasConcept C142724271 @default.
• W2032913559 hasConcept C144133560 @default.
• W2032913559 hasConcept C15744967 @default.
• W2032913559 hasConcept C162853370 @default.
• W2032913559 hasConcept C17744445 @default.
• W2032913559 hasConcept C182306322 @default.
• W2032913559 hasConcept C199360897 @default.
• W2032913559 hasConcept C199539241 @default.
• W2032913559 hasConcept C2779134260 @default.
• W2032913559 hasConcept C2779652045 @default.
• W2032913559 hasConcept C2780801425 @default.
• W2032913559 hasConcept C2781419290 @default.
• W2032913559 hasConcept C39549134 @default.
• W2032913559 hasConcept C41008148 @default.
• W2032913559 hasConcept C534262118 @default.
• W2032913559 hasConcept C71924100 @default.
• W2032913559 hasConcept C94625758 @default.
• W2032913559 hasConcept C98147612 @default.
• W2032913559 hasConcept C98274493 @default.
• W2032913559 hasConceptScore W2032913559C10138342 @default.
• W2032913559 hasConceptScore W2032913559C118552586 @default.
• W2032913559 hasConceptScore W2032913559C142724271 @default.
• W2032913559 hasConceptScore W2032913559C144133560 @default.
• W2032913559 hasConceptScore W2032913559C15744967 @default.
• W2032913559 hasConceptScore W2032913559C162853370 @default.
• W2032913559 hasConceptScore W2032913559C17744445 @default.
• W2032913559 hasConceptScore W2032913559C182306322 @default.
• W2032913559 hasConceptScore W2032913559C199360897 @default.
• W2032913559 hasConceptScore W2032913559C199539241 @default.
• W2032913559 hasConceptScore W2032913559C2779134260 @default.
• W2032913559 hasConceptScore W2032913559C2779652045 @default.
• W2032913559 hasConceptScore W2032913559C2780801425 @default.
• W2032913559 hasConceptScore W2032913559C2781419290 @default.
• W2032913559 hasConceptScore W2032913559C39549134 @default.
• W2032913559 hasConceptScore W2032913559C41008148 @default.
• W2032913559 hasConceptScore W2032913559C534262118 @default.
• W2032913559 hasConceptScore W2032913559C71924100 @default.
• W2032913559 hasConceptScore W2032913559C94625758 @default.
• W2032913559 hasConceptScore W2032913559C98147612 @default.

• next