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- W2034130068 abstract "Abstract The aim of this paper applies Analytical Hierarchy Process (AHP) to calculate the weights and applies Grey Relational Analysis (GRA) to rank the alternatives for identification the preferable bancassurance alliance structure from the executive management perspectives. Next, compare AHP with GRA concerning the ranking of alternatives. Finally, the result proves the financial holding company in bancassurance alliance models is preferable." @default.
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- W2034130068 date "2009-01-01" @default.
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- W2034130068 title "Financial holding company in Bancassurance alliance models is preferable? Applying AHP and GRA" @default.
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- W2034130068 doi "https://doi.org/10.1080/09720510.2009.10701370" @default.
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