Matches in SemOpenAlex for { <https://semopenalex.org/work/W2034187573> ?p ?o ?g. }
Showing items 1 to 99 of
99
with 100 items per page.
- W2034187573 endingPage "100" @default.
- W2034187573 startingPage "81" @default.
- W2034187573 abstract "ABSTRACT This article presents a study examining the effect on direct mail response rates of two different types of enclosures or premiums included in a fund raising packet. Also, the effect of audience involvement combined with the effect of varying enclosure types was examined. A field experiment was conducted on individuals from two mailing lists of recent charitable donors. Managerial implications are discussed." @default.
- W2034187573 created "2016-06-24" @default.
- W2034187573 creator A5052198304 @default.
- W2034187573 creator A5067610294 @default.
- W2034187573 date "2007-07-23" @default.
- W2034187573 modified "2023-10-01" @default.
- W2034187573 title "Creating Effective Direct Mail Charitable Solicitations: The Effects of Enclosures and Different Appeals" @default.
- W2034187573 cites W1979155411 @default.
- W2034187573 cites W1997472652 @default.
- W2034187573 cites W2002761158 @default.
- W2034187573 cites W2010955376 @default.
- W2034187573 cites W2013372156 @default.
- W2034187573 cites W2022164837 @default.
- W2034187573 cites W2037572433 @default.
- W2034187573 cites W2041052725 @default.
- W2034187573 cites W2045470504 @default.
- W2034187573 cites W2082934638 @default.
- W2034187573 cites W2087531239 @default.
- W2034187573 cites W2088033373 @default.
- W2034187573 cites W2108860923 @default.
- W2034187573 cites W2112818633 @default.
- W2034187573 cites W2133500374 @default.
- W2034187573 cites W2140885904 @default.
- W2034187573 cites W2156022826 @default.
- W2034187573 cites W2157389841 @default.
- W2034187573 cites W2167276238 @default.
- W2034187573 cites W3121441690 @default.
- W2034187573 cites W4242988121 @default.
- W2034187573 cites W4247260257 @default.
- W2034187573 doi "https://doi.org/10.1300/j054v18n01_05" @default.
- W2034187573 hasPublicationYear "2007" @default.
- W2034187573 type Work @default.
- W2034187573 sameAs 2034187573 @default.
- W2034187573 citedByCount "14" @default.
- W2034187573 countsByYear W20341875732013 @default.
- W2034187573 countsByYear W20341875732014 @default.
- W2034187573 countsByYear W20341875732015 @default.
- W2034187573 countsByYear W20341875732018 @default.
- W2034187573 countsByYear W20341875732020 @default.
- W2034187573 countsByYear W20341875732021 @default.
- W2034187573 countsByYear W20341875732023 @default.
- W2034187573 crossrefType "journal-article" @default.
- W2034187573 hasAuthorship W2034187573A5052198304 @default.
- W2034187573 hasAuthorship W2034187573A5067610294 @default.
- W2034187573 hasConcept C108827166 @default.
- W2034187573 hasConcept C112698675 @default.
- W2034187573 hasConcept C120912362 @default.
- W2034187573 hasConcept C127413603 @default.
- W2034187573 hasConcept C144133560 @default.
- W2034187573 hasConcept C162853370 @default.
- W2034187573 hasConcept C17744445 @default.
- W2034187573 hasConcept C199539241 @default.
- W2034187573 hasConcept C2780589192 @default.
- W2034187573 hasConcept C2992882054 @default.
- W2034187573 hasConcept C2993022114 @default.
- W2034187573 hasConcept C39549134 @default.
- W2034187573 hasConcept C41008148 @default.
- W2034187573 hasConcept C536005652 @default.
- W2034187573 hasConcept C76155785 @default.
- W2034187573 hasConcept C78519656 @default.
- W2034187573 hasConcept C98375054 @default.
- W2034187573 hasConceptScore W2034187573C108827166 @default.
- W2034187573 hasConceptScore W2034187573C112698675 @default.
- W2034187573 hasConceptScore W2034187573C120912362 @default.
- W2034187573 hasConceptScore W2034187573C127413603 @default.
- W2034187573 hasConceptScore W2034187573C144133560 @default.
- W2034187573 hasConceptScore W2034187573C162853370 @default.
- W2034187573 hasConceptScore W2034187573C17744445 @default.
- W2034187573 hasConceptScore W2034187573C199539241 @default.
- W2034187573 hasConceptScore W2034187573C2780589192 @default.
- W2034187573 hasConceptScore W2034187573C2992882054 @default.
- W2034187573 hasConceptScore W2034187573C2993022114 @default.
- W2034187573 hasConceptScore W2034187573C39549134 @default.
- W2034187573 hasConceptScore W2034187573C41008148 @default.
- W2034187573 hasConceptScore W2034187573C536005652 @default.
- W2034187573 hasConceptScore W2034187573C76155785 @default.
- W2034187573 hasConceptScore W2034187573C78519656 @default.
- W2034187573 hasConceptScore W2034187573C98375054 @default.
- W2034187573 hasIssue "1" @default.
- W2034187573 hasLocation W20341875731 @default.
- W2034187573 hasOpenAccess W2034187573 @default.
- W2034187573 hasPrimaryLocation W20341875731 @default.
- W2034187573 hasRelatedWork W1897299378 @default.
- W2034187573 hasRelatedWork W1978470623 @default.
- W2034187573 hasRelatedWork W1982039144 @default.
- W2034187573 hasRelatedWork W2048136739 @default.
- W2034187573 hasRelatedWork W2093209093 @default.
- W2034187573 hasRelatedWork W2118936507 @default.
- W2034187573 hasRelatedWork W2158164716 @default.
- W2034187573 hasRelatedWork W2291897244 @default.
- W2034187573 hasRelatedWork W2336077154 @default.
- W2034187573 hasRelatedWork W634757972 @default.
- W2034187573 hasVolume "18" @default.
- W2034187573 isParatext "false" @default.
- W2034187573 isRetracted "false" @default.
- W2034187573 magId "2034187573" @default.
- W2034187573 workType "article" @default.