Matches in SemOpenAlex for { <https://semopenalex.org/work/W2034773690> ?p ?o ?g. }
- W2034773690 endingPage "92" @default.
- W2034773690 startingPage "77" @default.
- W2034773690 abstract "To investigate the relationship between actual and perceived interactivity, this study combines a content analysis of interactive functions on the Web sites of the top 100 global brands with a survey (n = 715) that measures the perceived interactivity of the same Web sites. The study has three main findings: (1) there is great incongruence between the level of actual and perceived interactivity, (2) adding interactive functions to a Web site does not guarantee a stronger perception of interactivity, and (3) six unique Web site characteristics contribute positively to perceived interactivity. These novel or unexpected characteristics make the Web sites of global brands truly interactive." @default.
- W2034773690 created "2016-06-24" @default.
- W2034773690 creator A5029940839 @default.
- W2034773690 creator A5053359378 @default.
- W2034773690 creator A5073742847 @default.
- W2034773690 date "2011-07-01" @default.
- W2034773690 modified "2023-10-16" @default.
- W2034773690 title "The Relat ion Between Actual and Perceived Interactivity" @default.
- W2034773690 cites W1968755157 @default.
- W2034773690 cites W1975545056 @default.
- W2034773690 cites W1988735299 @default.
- W2034773690 cites W1989623757 @default.
- W2034773690 cites W1994897016 @default.
- W2034773690 cites W1995378836 @default.
- W2034773690 cites W1995889545 @default.
- W2034773690 cites W1998284588 @default.
- W2034773690 cites W2002626612 @default.
- W2034773690 cites W2004400415 @default.
- W2034773690 cites W2017356504 @default.
- W2034773690 cites W2035040004 @default.
- W2034773690 cites W2037577792 @default.
- W2034773690 cites W2043827372 @default.
- W2034773690 cites W2045175775 @default.
- W2034773690 cites W2067887753 @default.
- W2034773690 cites W2068443717 @default.
- W2034773690 cites W2069585723 @default.
- W2034773690 cites W2069985210 @default.
- W2034773690 cites W2072135388 @default.
- W2034773690 cites W2072296808 @default.
- W2034773690 cites W2073264150 @default.
- W2034773690 cites W2076035007 @default.
- W2034773690 cites W2076701601 @default.
- W2034773690 cites W2093428720 @default.
- W2034773690 cites W2104884828 @default.
- W2034773690 cites W2120843314 @default.
- W2034773690 cites W2144510347 @default.
- W2034773690 cites W2158131764 @default.
- W2034773690 cites W2314657175 @default.
- W2034773690 cites W4245238373 @default.
- W2034773690 cites W4252297625 @default.
- W2034773690 doi "https://doi.org/10.2753/joa0091-3367400206" @default.
- W2034773690 hasPublicationYear "2011" @default.
- W2034773690 type Work @default.
- W2034773690 sameAs 2034773690 @default.
- W2034773690 citedByCount "97" @default.
- W2034773690 countsByYear W20347736902012 @default.
- W2034773690 countsByYear W20347736902013 @default.
- W2034773690 countsByYear W20347736902014 @default.
- W2034773690 countsByYear W20347736902015 @default.
- W2034773690 countsByYear W20347736902016 @default.
- W2034773690 countsByYear W20347736902017 @default.
- W2034773690 countsByYear W20347736902018 @default.
- W2034773690 countsByYear W20347736902019 @default.
- W2034773690 countsByYear W20347736902020 @default.
- W2034773690 countsByYear W20347736902021 @default.
- W2034773690 countsByYear W20347736902022 @default.
- W2034773690 countsByYear W20347736902023 @default.
- W2034773690 crossrefType "journal-article" @default.
- W2034773690 hasAuthorship W2034773690A5029940839 @default.
- W2034773690 hasAuthorship W2034773690A5053359378 @default.
- W2034773690 hasAuthorship W2034773690A5073742847 @default.
- W2034773690 hasConcept C110875604 @default.
- W2034773690 hasConcept C112698675 @default.
- W2034773690 hasConcept C136764020 @default.
- W2034773690 hasConcept C144133560 @default.
- W2034773690 hasConcept C144430266 @default.
- W2034773690 hasConcept C15744967 @default.
- W2034773690 hasConcept C169760540 @default.
- W2034773690 hasConcept C26760741 @default.
- W2034773690 hasConcept C2984519610 @default.
- W2034773690 hasConcept C41008148 @default.
- W2034773690 hasConcept C49774154 @default.
- W2034773690 hasConceptScore W2034773690C110875604 @default.
- W2034773690 hasConceptScore W2034773690C112698675 @default.
- W2034773690 hasConceptScore W2034773690C136764020 @default.
- W2034773690 hasConceptScore W2034773690C144133560 @default.
- W2034773690 hasConceptScore W2034773690C144430266 @default.
- W2034773690 hasConceptScore W2034773690C15744967 @default.
- W2034773690 hasConceptScore W2034773690C169760540 @default.
- W2034773690 hasConceptScore W2034773690C26760741 @default.
- W2034773690 hasConceptScore W2034773690C2984519610 @default.
- W2034773690 hasConceptScore W2034773690C41008148 @default.
- W2034773690 hasConceptScore W2034773690C49774154 @default.
- W2034773690 hasIssue "2" @default.
- W2034773690 hasLocation W20347736901 @default.
- W2034773690 hasOpenAccess W2034773690 @default.
- W2034773690 hasPrimaryLocation W20347736901 @default.
- W2034773690 hasRelatedWork W114830277 @default.
- W2034773690 hasRelatedWork W1594129516 @default.
- W2034773690 hasRelatedWork W1703101641 @default.
- W2034773690 hasRelatedWork W196953646 @default.
- W2034773690 hasRelatedWork W2126970319 @default.
- W2034773690 hasRelatedWork W239349877 @default.
- W2034773690 hasRelatedWork W2748952813 @default.
- W2034773690 hasRelatedWork W2942288707 @default.
- W2034773690 hasRelatedWork W4321847237 @default.
- W2034773690 hasRelatedWork W606594385 @default.
- W2034773690 hasVolume "40" @default.