FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W2036899613> ?p ?o ?g. }

• W2036899613 endingPage "1210" @default.
• W2036899613 startingPage "1198" @default.
• W2036899613 abstract "The recruitment of enlisted men and officers under the All-Volunteer Force concept costs approximately $620 million per year; of this amount approximately $100 million are in advertising expenditures. However, recently Congress and the General Accounting Office have expressed considerable concern over the lack of justification for such expenditures. The issue is further complicated by the recent recruiting shortfalls by all the services and the debate surrounding registration and a possible return to the draft. Finally, results of most profit-oriented sales research are difficult to apply to improving military recruiting efficiency due to the difference in the levels of rapport and credibility necessary to convince a potential recruit to invest several years of his life. This paper reports on modeling and implementation experience geared towards determining the proper allocation of resources between advertising and recruiters. This mix is especially crucial since Congress does not permit funds appropriated for advertising to be used for manpower or vice versa. The study consists of two parts: generation of response functions to estimate the number and mix of enlistments over time and geographically as a function of the various demographics, advertising expenditures and the number of recruiters; a nonlinear programming resource allocation model to improve the budget generation and budget execution capabilities in meeting and assessing the impact of the various multi-faceted quantity and quality goals. The basic model, with updating of the response function parameters, is being used by the Navy to aid in the generation and defense of its annual budget appropriations. Numerical results are given which are compared to the past allocations of the Navy and to results observed in industrial product marketing." @default.
• W2036899613 created "2016-06-24" @default.
• W2036899613 creator A5062497338 @default.
• W2036899613 creator A5072031260 @default.
• W2036899613 date "1980-12-01" @default.
• W2036899613 modified "2023-09-27" @default.
• W2036899613 title "Evaluating and Improving Resource Allocation for Navy Recruiting" @default.
• W2036899613 cites W1514214740 @default.
• W2036899613 cites W1520834119 @default.
• W2036899613 cites W1966132763 @default.
• W2036899613 cites W1979104532 @default.
• W2036899613 cites W1999699852 @default.
• W2036899613 cites W2076452041 @default.
• W2036899613 cites W2110801834 @default.
• W2036899613 cites W2580989708 @default.
• W2036899613 cites W2730685149 @default.
• W2036899613 cites W2797111689 @default.
• W2036899613 cites W346951714 @default.
• W2036899613 doi "https://doi.org/10.1287/mnsc.26.12.1198" @default.
• W2036899613 hasPublicationYear "1980" @default.
• W2036899613 type Work @default.
• W2036899613 sameAs 2036899613 @default.
• W2036899613 citedByCount "19" @default.
• W2036899613 countsByYear W20368996132012 @default.
• W2036899613 countsByYear W20368996132015 @default.
• W2036899613 countsByYear W20368996132016 @default.
• W2036899613 crossrefType "journal-article" @default.
• W2036899613 hasAuthorship W2036899613A5062497338 @default.
• W2036899613 hasAuthorship W2036899613A5072031260 @default.
• W2036899613 hasConcept C10138342 @default.
• W2036899613 hasConcept C111472728 @default.
• W2036899613 hasConcept C127413603 @default.
• W2036899613 hasConcept C138885662 @default.
• W2036899613 hasConcept C14036430 @default.
• W2036899613 hasConcept C144024400 @default.
• W2036899613 hasConcept C144133560 @default.
• W2036899613 hasConcept C149923435 @default.
• W2036899613 hasConcept C162324750 @default.
• W2036899613 hasConcept C162853370 @default.
• W2036899613 hasConcept C166957645 @default.
• W2036899613 hasConcept C175444787 @default.
• W2036899613 hasConcept C17744445 @default.
• W2036899613 hasConcept C181622380 @default.
• W2036899613 hasConcept C199539241 @default.
• W2036899613 hasConcept C2776746162 @default.
• W2036899613 hasConcept C2779530757 @default.
• W2036899613 hasConcept C2779999868 @default.
• W2036899613 hasConcept C2780084366 @default.
• W2036899613 hasConcept C2780224610 @default.
• W2036899613 hasConcept C2780822617 @default.
• W2036899613 hasConcept C29202148 @default.
• W2036899613 hasConcept C31258907 @default.
• W2036899613 hasConcept C41008148 @default.
• W2036899613 hasConcept C42475967 @default.
• W2036899613 hasConcept C78458016 @default.
• W2036899613 hasConcept C86803240 @default.
• W2036899613 hasConcept C95457728 @default.
• W2036899613 hasConceptScore W2036899613C10138342 @default.
• W2036899613 hasConceptScore W2036899613C111472728 @default.
• W2036899613 hasConceptScore W2036899613C127413603 @default.
• W2036899613 hasConceptScore W2036899613C138885662 @default.
• W2036899613 hasConceptScore W2036899613C14036430 @default.
• W2036899613 hasConceptScore W2036899613C144024400 @default.
• W2036899613 hasConceptScore W2036899613C144133560 @default.
• W2036899613 hasConceptScore W2036899613C149923435 @default.
• W2036899613 hasConceptScore W2036899613C162324750 @default.
• W2036899613 hasConceptScore W2036899613C162853370 @default.
• W2036899613 hasConceptScore W2036899613C166957645 @default.
• W2036899613 hasConceptScore W2036899613C175444787 @default.
• W2036899613 hasConceptScore W2036899613C17744445 @default.
• W2036899613 hasConceptScore W2036899613C181622380 @default.
• W2036899613 hasConceptScore W2036899613C199539241 @default.
• W2036899613 hasConceptScore W2036899613C2776746162 @default.
• W2036899613 hasConceptScore W2036899613C2779530757 @default.
• W2036899613 hasConceptScore W2036899613C2779999868 @default.
• W2036899613 hasConceptScore W2036899613C2780084366 @default.
• W2036899613 hasConceptScore W2036899613C2780224610 @default.
• W2036899613 hasConceptScore W2036899613C2780822617 @default.
• W2036899613 hasConceptScore W2036899613C29202148 @default.
• W2036899613 hasConceptScore W2036899613C31258907 @default.
• W2036899613 hasConceptScore W2036899613C41008148 @default.
• W2036899613 hasConceptScore W2036899613C42475967 @default.
• W2036899613 hasConceptScore W2036899613C78458016 @default.
• W2036899613 hasConceptScore W2036899613C86803240 @default.
• W2036899613 hasConceptScore W2036899613C95457728 @default.
• W2036899613 hasIssue "12" @default.
• W2036899613 hasLocation W20368996131 @default.
• W2036899613 hasOpenAccess W2036899613 @default.
• W2036899613 hasPrimaryLocation W20368996131 @default.
• W2036899613 hasRelatedWork W197546003 @default.
• W2036899613 hasRelatedWork W1995110664 @default.
• W2036899613 hasRelatedWork W2025592284 @default.
• W2036899613 hasRelatedWork W2086016108 @default.
• W2036899613 hasRelatedWork W2344517513 @default.
• W2036899613 hasRelatedWork W2710649163 @default.
• W2036899613 hasRelatedWork W2770332404 @default.
• W2036899613 hasRelatedWork W2899084033 @default.
• W2036899613 hasRelatedWork W3123904953 @default.

• next