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• W2056518791 startingPage "193" @default.
• W2056518791 abstract "(1996). Enhancing functional and organizational performance via strategic consensus and commitment. Journal of Strategic Marketing: Vol. 4, No. 4, pp. 193-205." @default.
• W2056518791 created "2016-06-24" @default.
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• W2056518791 date "1996-12-01" @default.
• W2056518791 modified "2023-09-26" @default.
• W2056518791 title "Enhancing functional and organizational performance via strategic consensus and commitment" @default.
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• W2056518791 doi "https://doi.org/10.1080/09652549600000004" @default.
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