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- W2069170024 abstract "Utilizing a 2 (race) × 2 (sex) × 3 (response strategy) factorial experiment, this study interrogates the extent to which an athlete’s race and gender impacts the image repair process, specifically within the hypermediated realm of athlete transgressions. Using a national sample of 287 participants, results supported for the effectiveness of the mortification strategy above reducing offensiveness and evading responsibility strategies. Moreover, regardless of the transgression response, Black athletes were consistently rated more positively than their White athletic counterparts, deviating from the majority of prior research. Discussion of the role of the Black athlete is offered in light of the unexpected findings, with explanations postulated based on expectancy violation theory and the principle of covariance." @default.
- W2069170024 created "2016-06-24" @default.
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- W2069170024 date "2015-03-30" @default.
- W2069170024 modified "2023-09-27" @default.
- W2069170024 title "Changing the Image Repair Equation" @default.
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- W2069170024 doi "https://doi.org/10.1177/1077699015574484" @default.
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