Matches in SemOpenAlex for { <https://semopenalex.org/work/W2069592991> ?p ?o ?g. }
Showing items 1 to 84 of
84
with 100 items per page.
- W2069592991 endingPage "209" @default.
- W2069592991 startingPage "191" @default.
- W2069592991 abstract "This literature review discusses the maturing of the baby boomer generation and the way this large segment of the population is affecting the workplace and the marketplace. As baby boomers tend to have active positions in life and to be potent employees and consumers, it makes economical sense to invest in retaining them in the workplace, and creating and promoting a vast variety of products and services especially tailored for their needs, using marketing methods that are also tailored to this cohort. Some businesses are beginning to move in this direction. This trend is not only observable in the USA, but also in many other countries. In the future, marketing to this population should use segmentation strategies based on psychographics, as well as demographics. Thus, further study of baby boomers' attitudes, interests and opinions is necessary." @default.
- W2069592991 created "2016-06-24" @default.
- W2069592991 creator A5017935333 @default.
- W2069592991 creator A5056940297 @default.
- W2069592991 creator A5057899939 @default.
- W2069592991 date "2006-04-01" @default.
- W2069592991 modified "2023-09-26" @default.
- W2069592991 title "The baby boomer market" @default.
- W2069592991 doi "https://doi.org/10.1057/palgrave.jt.5740181" @default.
- W2069592991 hasPublicationYear "2006" @default.
- W2069592991 type Work @default.
- W2069592991 sameAs 2069592991 @default.
- W2069592991 citedByCount "44" @default.
- W2069592991 countsByYear W20695929912012 @default.
- W2069592991 countsByYear W20695929912013 @default.
- W2069592991 countsByYear W20695929912014 @default.
- W2069592991 countsByYear W20695929912015 @default.
- W2069592991 countsByYear W20695929912016 @default.
- W2069592991 countsByYear W20695929912017 @default.
- W2069592991 countsByYear W20695929912018 @default.
- W2069592991 countsByYear W20695929912019 @default.
- W2069592991 countsByYear W20695929912020 @default.
- W2069592991 countsByYear W20695929912021 @default.
- W2069592991 countsByYear W20695929912022 @default.
- W2069592991 crossrefType "journal-article" @default.
- W2069592991 hasAuthorship W2069592991A5017935333 @default.
- W2069592991 hasAuthorship W2069592991A5056940297 @default.
- W2069592991 hasAuthorship W2069592991A5057899939 @default.
- W2069592991 hasBestOaLocation W20695929911 @default.
- W2069592991 hasConcept C112698675 @default.
- W2069592991 hasConcept C125308379 @default.
- W2069592991 hasConcept C136197465 @default.
- W2069592991 hasConcept C144024400 @default.
- W2069592991 hasConcept C144133560 @default.
- W2069592991 hasConcept C149923435 @default.
- W2069592991 hasConcept C154945302 @default.
- W2069592991 hasConcept C162324750 @default.
- W2069592991 hasConcept C162853370 @default.
- W2069592991 hasConcept C17744445 @default.
- W2069592991 hasConcept C192481860 @default.
- W2069592991 hasConcept C2780084366 @default.
- W2069592991 hasConcept C2908647359 @default.
- W2069592991 hasConcept C3019122810 @default.
- W2069592991 hasConcept C39549134 @default.
- W2069592991 hasConcept C41008148 @default.
- W2069592991 hasConcept C4249254 @default.
- W2069592991 hasConceptScore W2069592991C112698675 @default.
- W2069592991 hasConceptScore W2069592991C125308379 @default.
- W2069592991 hasConceptScore W2069592991C136197465 @default.
- W2069592991 hasConceptScore W2069592991C144024400 @default.
- W2069592991 hasConceptScore W2069592991C144133560 @default.
- W2069592991 hasConceptScore W2069592991C149923435 @default.
- W2069592991 hasConceptScore W2069592991C154945302 @default.
- W2069592991 hasConceptScore W2069592991C162324750 @default.
- W2069592991 hasConceptScore W2069592991C162853370 @default.
- W2069592991 hasConceptScore W2069592991C17744445 @default.
- W2069592991 hasConceptScore W2069592991C192481860 @default.
- W2069592991 hasConceptScore W2069592991C2780084366 @default.
- W2069592991 hasConceptScore W2069592991C2908647359 @default.
- W2069592991 hasConceptScore W2069592991C3019122810 @default.
- W2069592991 hasConceptScore W2069592991C39549134 @default.
- W2069592991 hasConceptScore W2069592991C41008148 @default.
- W2069592991 hasConceptScore W2069592991C4249254 @default.
- W2069592991 hasIssue "3" @default.
- W2069592991 hasLocation W20695929911 @default.
- W2069592991 hasOpenAccess W2069592991 @default.
- W2069592991 hasPrimaryLocation W20695929911 @default.
- W2069592991 hasRelatedWork W1501019666 @default.
- W2069592991 hasRelatedWork W1585416350 @default.
- W2069592991 hasRelatedWork W2014518500 @default.
- W2069592991 hasRelatedWork W2032396247 @default.
- W2069592991 hasRelatedWork W2069592991 @default.
- W2069592991 hasRelatedWork W2780702876 @default.
- W2069592991 hasRelatedWork W3122019260 @default.
- W2069592991 hasRelatedWork W3122197929 @default.
- W2069592991 hasRelatedWork W894055555 @default.
- W2069592991 hasRelatedWork W2486671499 @default.
- W2069592991 hasVolume "14" @default.
- W2069592991 isParatext "false" @default.
- W2069592991 isRetracted "false" @default.
- W2069592991 magId "2069592991" @default.
- W2069592991 workType "article" @default.