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• W2073669146 abstract "In this paper, we postulate a general class of price competition models with mixed multinomial logit demand functions under affine cost functions. In these models, the market is partitioned into a finite set of market segments. We characterize the equilibrium behavior of this class of models in the case where each product in the market is sold by a separate, independent firm. We identify a simple and very broadly satisfied condition under which a pure Nash equilibrium exists and the set of Nash equilibria coincides with the solutions of the system of first-order-condition equations, a property of essential importance to empirical studies. This condition specifies that in every market segment, each firm captures less than 50% of the potential customer population when pricing at a specific level that, under the condition, is an upper bound for a rational price choice for the firm irrespective of the competitors' prices. We show that under a somewhat stronger, but still broadly satisfied, version of the above condition, a unique equilibrium exists. We complete the picture by establishing the existence of a Nash equilibrium, indeed a unique Nash equilibrium, for markets with an arbitrary degree of concentration, under sufficiently tight price bounds. We discuss how our results extend to a continuum of customer types. A discussion of the multiproduct case is included. The paper concludes with a discussion of implications for structural estimation methods. This paper was accepted by J. Miguel Villas-Boas, marketing." @default.
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• W2073669146 date "2013-08-01" @default.
• W2073669146 modified "2023-10-10" @default.
• W2073669146 title "Price Competition Under Mixed Multinomial Logit Demand Functions" @default.
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• W2073669146 doi "https://doi.org/10.1287/mnsc.1120.1664" @default.
• W2073669146 hasPublicationYear "2013" @default.
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