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- W2079133265 abstract "Early Explorations: Learning from the Past My passion for exploring new worlds began as a child with books and a very eclectic education. An insatiable curiosity and a penchant for asking questions led me to constantly challenge the limits of my own knowledge and seek to broaden my horizons. By the age of seven I was a voracious reader, and being very shortsighted, fat, and poor at games, I escaped the world by retreating to the apple tree with my nose in a book. From my lofty perch, I enjoyed the magical company of fictitious characters. I remember reading Alice in Wonderland and Alice Through the Looking Glass and being totally fascinated by the curiosities that Alice encountered. In particular, I was struck by the practical philosophies of the creatures she met—the White Rabbit who was always late, the Red Queen always running to stay in the same place—how all familiar today! Like many children, I enjoyed reading about travel and adventure, from fictitious accounts such as Gulliver’s Travels, Treasure Island, or Rudyard Kipling’s stories of India to the travels of Hester Stanhope in the Middle East and her encounters with the populations in these countries. I immediately resolved that I too wanted to travel when I was older. At boarding school, I had plenty of time to read. Whenever possible, I would avoid playing the mandatory afternoon games and go to read in the library, curled up in a comfortable leather chair. I set myself the task of reading through the entire fiction section from A to Z, but abandoned the project after D. Dickens proved entirely too much for me! During this time, I became particularly interested in military history and read Churchill’s History of MarlborBook Reviews" @default.
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- W2079133265 date "2001-01-01" @default.
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- W2079133265 title "Book Review: Exploring New Worlds: The Challenge of Global Marketing" @default.
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- W2079133265 doi "https://doi.org/10.1509/jmkg.65.1.103.18131" @default.
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