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- W2080636077 abstract "In this article, Giana Eckhardt and Susan Dobscha introduce the construct of ‘conscious pricing’, and describe how it is being used by businesses to address social causes. They emphasize that consumers are not willing to bear the cost of these social issues. Rather, social issues must be addressed at the structural level." @default.
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- W2080636077 date "2014-07-07" @default.
- W2080636077 modified "2023-10-16" @default.
- W2080636077 title "The effectiveness of conscious pricing in promoting social sustainability" @default.
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- W2080636077 doi "https://doi.org/10.1177/2051570714540560" @default.
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