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- W2080811272 abstract "This exploratory study proposes an empirical look at the meaning of place attachment for the retail consumer and studies its role in online shopping patronage. A theoretical framework was developed from a review of the literature, and guides this research. The dependent variable in this study was retail place attachment. The aim of the study was to validate constructs of retail place attachment and identify its influence on online retail patronage. A total of 429 participants were randomly chosen from a social-networking database and two professional organization databases using the snowball sampling technique. Inclusion criteria for this sample included gender, age range of 18 and up, and all ethnic backgrounds. Survey participants were recruited from Facebook, a social-networking database, and two professional organization databases. Identifying that consumers value both hedonic and utilitarian aspects of their shopping experience, this study assists in understanding the meaning of the term “retail place attachment.” Retailers should focus on increasing both the emotional and social bond to their stores while offering quality merchandise at affordable prices." @default.
- W2080811272 created "2016-06-24" @default.
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- W2080811272 date "2013-09-01" @default.
- W2080811272 modified "2023-10-01" @default.
- W2080811272 title "Retail place attachment: a qualitative study of apparel shoppers" @default.
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- W2080811272 doi "https://doi.org/10.1080/20932685.2013.822682" @default.
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