Matches in SemOpenAlex for { <https://semopenalex.org/work/W2090216756> ?p ?o ?g. }
Showing items 1 to 100 of
100
with 100 items per page.
- W2090216756 endingPage "46" @default.
- W2090216756 startingPage "29" @default.
- W2090216756 abstract "Discusses stakeholder theory (ST) in the context of developing environmental marketing strategy. ST has not been utilized extensively in the marketing literature. Discusses how environmental marketing strategy can be improved by following the four‐step stakeholder management process. This process involves: identifying the relevant stakeholder groups; determining the stake of each group; determining how effectively the “expectations” of each group are met; and developing corporate objectives and priorities that consider the stakeholder′s interests. Through understanding and attempting to socialize key stakeholders, environmental marketing strategy can be made more effective. Provides some examples of the stakeholder socialization process." @default.
- W2090216756 created "2016-06-24" @default.
- W2090216756 creator A5082921456 @default.
- W2090216756 date "1995-08-01" @default.
- W2090216756 modified "2023-10-02" @default.
- W2090216756 title "A stakeholder theory approach to designing environmental marketing strategy" @default.
- W2090216756 cites W1600060531 @default.
- W2090216756 cites W1966481847 @default.
- W2090216756 cites W1975387122 @default.
- W2090216756 cites W1975789563 @default.
- W2090216756 cites W1978616272 @default.
- W2090216756 cites W1980351332 @default.
- W2090216756 cites W1991670833 @default.
- W2090216756 cites W2001482380 @default.
- W2090216756 cites W2004613722 @default.
- W2090216756 cites W2029998733 @default.
- W2090216756 cites W2037422868 @default.
- W2090216756 cites W2040733788 @default.
- W2090216756 cites W2043293897 @default.
- W2090216756 cites W2044425803 @default.
- W2090216756 cites W2057897933 @default.
- W2090216756 cites W2063012561 @default.
- W2090216756 cites W2081224628 @default.
- W2090216756 cites W2086320388 @default.
- W2090216756 cites W2094900732 @default.
- W2090216756 cites W2108793304 @default.
- W2090216756 cites W2324425634 @default.
- W2090216756 cites W3126636662 @default.
- W2090216756 cites W4232645311 @default.
- W2090216756 cites W4233075943 @default.
- W2090216756 doi "https://doi.org/10.1108/08858629510096201" @default.
- W2090216756 hasPublicationYear "1995" @default.
- W2090216756 type Work @default.
- W2090216756 sameAs 2090216756 @default.
- W2090216756 citedByCount "345" @default.
- W2090216756 countsByYear W20902167562012 @default.
- W2090216756 countsByYear W20902167562013 @default.
- W2090216756 countsByYear W20902167562014 @default.
- W2090216756 countsByYear W20902167562015 @default.
- W2090216756 countsByYear W20902167562016 @default.
- W2090216756 countsByYear W20902167562017 @default.
- W2090216756 countsByYear W20902167562018 @default.
- W2090216756 countsByYear W20902167562019 @default.
- W2090216756 countsByYear W20902167562020 @default.
- W2090216756 countsByYear W20902167562021 @default.
- W2090216756 countsByYear W20902167562022 @default.
- W2090216756 countsByYear W20902167562023 @default.
- W2090216756 crossrefType "journal-article" @default.
- W2090216756 hasAuthorship W2090216756A5082921456 @default.
- W2090216756 hasConcept C111919701 @default.
- W2090216756 hasConcept C144133560 @default.
- W2090216756 hasConcept C151730666 @default.
- W2090216756 hasConcept C162853370 @default.
- W2090216756 hasConcept C176239081 @default.
- W2090216756 hasConcept C17744445 @default.
- W2090216756 hasConcept C192975520 @default.
- W2090216756 hasConcept C195094911 @default.
- W2090216756 hasConcept C195813598 @default.
- W2090216756 hasConcept C201305675 @default.
- W2090216756 hasConcept C2779343474 @default.
- W2090216756 hasConcept C39549134 @default.
- W2090216756 hasConcept C41008148 @default.
- W2090216756 hasConcept C86803240 @default.
- W2090216756 hasConcept C98045186 @default.
- W2090216756 hasConceptScore W2090216756C111919701 @default.
- W2090216756 hasConceptScore W2090216756C144133560 @default.
- W2090216756 hasConceptScore W2090216756C151730666 @default.
- W2090216756 hasConceptScore W2090216756C162853370 @default.
- W2090216756 hasConceptScore W2090216756C176239081 @default.
- W2090216756 hasConceptScore W2090216756C17744445 @default.
- W2090216756 hasConceptScore W2090216756C192975520 @default.
- W2090216756 hasConceptScore W2090216756C195094911 @default.
- W2090216756 hasConceptScore W2090216756C195813598 @default.
- W2090216756 hasConceptScore W2090216756C201305675 @default.
- W2090216756 hasConceptScore W2090216756C2779343474 @default.
- W2090216756 hasConceptScore W2090216756C39549134 @default.
- W2090216756 hasConceptScore W2090216756C41008148 @default.
- W2090216756 hasConceptScore W2090216756C86803240 @default.
- W2090216756 hasConceptScore W2090216756C98045186 @default.
- W2090216756 hasIssue "3" @default.
- W2090216756 hasLocation W20902167561 @default.
- W2090216756 hasOpenAccess W2090216756 @default.
- W2090216756 hasPrimaryLocation W20902167561 @default.
- W2090216756 hasRelatedWork W12897518 @default.
- W2090216756 hasRelatedWork W1964654983 @default.
- W2090216756 hasRelatedWork W2014231396 @default.
- W2090216756 hasRelatedWork W2090216756 @default.
- W2090216756 hasRelatedWork W2392835183 @default.
- W2090216756 hasRelatedWork W2473182623 @default.
- W2090216756 hasRelatedWork W2610959372 @default.
- W2090216756 hasRelatedWork W2754896151 @default.
- W2090216756 hasRelatedWork W3131121065 @default.
- W2090216756 hasRelatedWork W4210507022 @default.
- W2090216756 hasVolume "10" @default.
- W2090216756 isParatext "false" @default.
- W2090216756 isRetracted "false" @default.
- W2090216756 magId "2090216756" @default.
- W2090216756 workType "article" @default.