FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W2091424810> ?p ?o ?g. }

• W2091424810 endingPage "92" @default.
• W2091424810 startingPage "77" @default.
• W2091424810 abstract "This paper reviews an empirical study into corporate reputation strategies in large UK organizations. It considers what is meant by corporate reputation and its role in the strategic marketing communications mix. The findings confirm not only that over the past decade planning and implementation of reputation strategies has become a dominant focus of those concerned with corporate governance but also that the organizational communicator now perceives his or her role as one of guardian of that reputation. It notes further, that between academics and practitioners alike there remains much confusion over the terms reputation and image; are the two one and the same? The findings have implications not only for senior management but also for the development of communication strategies aimed at enabling an organization to gain a competitive advantage in an increasingly overcrowded market place. Evidentially corporate reputation has developed more and more in the UK context – and is now recognized by enlightened management as a key weapon in organizational strategy formulations." @default.
• W2091424810 created "2016-06-24" @default.
• W2091424810 creator A5031636023 @default.
• W2091424810 date "2004-09-01" @default.
• W2091424810 modified "2023-10-13" @default.
• W2091424810 title "Corporate reputation – a value creating strategy" @default.
• W2091424810 cites W1556860653 @default.
• W2091424810 cites W1887819992 @default.
• W2091424810 cites W1972405355 @default.
• W2091424810 cites W1973801865 @default.
• W2091424810 cites W1975216434 @default.
• W2091424810 cites W1983045677 @default.
• W2091424810 cites W1987103783 @default.
• W2091424810 cites W1996547717 @default.
• W2091424810 cites W2001457561 @default.
• W2091424810 cites W2004973093 @default.
• W2091424810 cites W2010601612 @default.
• W2091424810 cites W2013787206 @default.
• W2091424810 cites W2018240286 @default.
• W2091424810 cites W2018552091 @default.
• W2091424810 cites W2018772535 @default.
• W2091424810 cites W2023175925 @default.
• W2091424810 cites W2026318008 @default.
• W2091424810 cites W2027525432 @default.
• W2091424810 cites W2028220929 @default.
• W2091424810 cites W2030923473 @default.
• W2091424810 cites W2032218291 @default.
• W2091424810 cites W2033971030 @default.
• W2091424810 cites W2034011606 @default.
• W2091424810 cites W2043099389 @default.
• W2091424810 cites W2050206071 @default.
• W2091424810 cites W2054488316 @default.
• W2091424810 cites W2054529184 @default.
• W2091424810 cites W2054980007 @default.
• W2091424810 cites W2056430194 @default.
• W2091424810 cites W2056898956 @default.
• W2091424810 cites W2060146672 @default.
• W2091424810 cites W2061220601 @default.
• W2091424810 cites W2065362157 @default.
• W2091424810 cites W2067737877 @default.
• W2091424810 cites W2068012355 @default.
• W2091424810 cites W2068057242 @default.
• W2091424810 cites W2069630233 @default.
• W2091424810 cites W2075838906 @default.
• W2091424810 cites W2082773951 @default.
• W2091424810 cites W2082875335 @default.
• W2091424810 cites W2085979943 @default.
• W2091424810 cites W2088383879 @default.
• W2091424810 cites W2090656210 @default.
• W2091424810 cites W2093095225 @default.
• W2091424810 cites W2128713648 @default.
• W2091424810 cites W2140648785 @default.
• W2091424810 cites W2153303699 @default.
• W2091424810 cites W2154134996 @default.
• W2091424810 cites W2164206328 @default.
• W2091424810 cites W2167185009 @default.
• W2091424810 cites W2178182980 @default.
• W2091424810 cites W2316161414 @default.
• W2091424810 cites W2333930280 @default.
• W2091424810 cites W2410273616 @default.
• W2091424810 cites W2503637784 @default.
• W2091424810 cites W2904956221 @default.
• W2091424810 cites W3123096462 @default.
• W2091424810 cites W3123636984 @default.
• W2091424810 cites W3124536214 @default.
• W2091424810 doi "https://doi.org/10.1108/14720700410547521" @default.
• W2091424810 hasPublicationYear "2004" @default.
• W2091424810 type Work @default.
• W2091424810 sameAs 2091424810 @default.
• W2091424810 citedByCount "96" @default.
• W2091424810 countsByYear W20914248102012 @default.
• W2091424810 countsByYear W20914248102013 @default.
• W2091424810 countsByYear W20914248102014 @default.
• W2091424810 countsByYear W20914248102015 @default.
• W2091424810 countsByYear W20914248102016 @default.
• W2091424810 countsByYear W20914248102017 @default.
• W2091424810 countsByYear W20914248102018 @default.
• W2091424810 countsByYear W20914248102019 @default.
• W2091424810 countsByYear W20914248102020 @default.
• W2091424810 countsByYear W20914248102021 @default.
• W2091424810 countsByYear W20914248102022 @default.
• W2091424810 countsByYear W20914248102023 @default.
• W2091424810 crossrefType "journal-article" @default.
• W2091424810 hasAuthorship W2091424810A5031636023 @default.
• W2091424810 hasConcept C10138342 @default.
• W2091424810 hasConcept C11171543 @default.
• W2091424810 hasConcept C136006765 @default.
• W2091424810 hasConcept C144133560 @default.
• W2091424810 hasConcept C151730666 @default.
• W2091424810 hasConcept C15744967 @default.
• W2091424810 hasConcept C162853370 @default.
• W2091424810 hasConcept C163442688 @default.
• W2091424810 hasConcept C17744445 @default.
• W2091424810 hasConcept C199539241 @default.
• W2091424810 hasConcept C2779343474 @default.
• W2091424810 hasConcept C2781140086 @default.
• W2091424810 hasConcept C2985362895 @default.
• W2091424810 hasConcept C39389867 @default.

• next