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- W2092195943 abstract "A measurement experiment regarding willingness to pay for antihypertensive therapy is reported. A new type of binary willingness to pay question is used, that allows for different degrees of certainty with respect to the responses. Mean willingness to pay is derived from a simple expected utility model and estimated using maximum likelihood methods. The estimated parameters are highly significant, with predicted signs, and imply a mean willingness to pay of about SEK 800 ($130) per month. The explanatory power of the equation that only includes 'certain' yes/no responses is, as expected, much higher than that of the equation where only 'uncertain' responses are included." @default.
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- W2092195943 date "1993-04-01" @default.
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- W2092195943 title "Willingness to pay for antihypertensive therapy — further results" @default.
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- W2092195943 doi "https://doi.org/10.1016/0167-6296(93)90042-d" @default.
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