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- W209558166 abstract "Developments during recent years have brought a divergence between strategic management theory and practice. While practitioners perceive an undiminished need for identification and implementation of appropriate strategic directions of companies, theorists have stressed limitations that apply to rational strategic analysis and decision-making. Accordingly, what seems to be an important mission for research is to reduce gap between theory and practice, e.g. by providing means of strategic management practice that allow strategic foresight and ambition while taking emergence and unforeseeable properties of strategy into account. Strategic decision-makers are repeatedly confronted with situations of crucial choices. Hence, there is a need for knowledge about how to evaluate strategic alternatives. One important aspect of strategies is degree to which they support objectives of firm. In this thesis, match between objectives and strategies is referred to as strategic consistency . Further, different functional strategies that are applied simultaneously must be mutually supportive, or at least not counteractive, with respect to objectives which they are intended to support. This match between different strategies is referred to as strategic consonance. The purpose of this thesis is to develop a model that indicates degree of consistency between strategies and objectives, and degree of consonance among strategies of a firm. The model is called consistency model . A literature review has revealed a need for models that support communication and sharing of individual views in multi-personal strategizing processes, and aim not at presenting the answer but rather to make different options and varying opinions obvious to stakeholders and decision-makers. Consequently, consistency model is designed to cope with complex situations of multiple and sometimes conflicting objectives, and with individual and often disparate perceptions among people involved regarding strategy-objective relation. The model has been tested in case of Volvo and its automotive business areas. The perceptions among top managers regarding supportive ability of different strategic alternatives, with respect to three strategic issues, have been gathered. The issues studied are sourcing, partnering and globalization . The corresponding perceptions of a group of distinguished strategy professors are used as a point of reference. According to two groups, Volvo's strategic behavior, with respect to studied issues, is principally consistent with objectives that are prioritized. The main conclusions regarding merits of model that can be drawn from model's application to case of Volvo are that (1) it provides a procedure for strategy evaluation that integrates multiple criteria, and (2) it provides an opportunity for self-reflection and display of inter- and intra-group diversity. In a similar way, it is concluded that major improvement areas are concerned with (1) a reduction of simplification that emerges from use of archetype strategies and of aggregate-level issues and objectives, and (2) a need for shortening of extended application time." @default.
- W209558166 created "2016-06-24" @default.
- W209558166 creator A5036515979 @default.
- W209558166 date "2000-01-01" @default.
- W209558166 modified "2023-09-27" @default.
- W209558166 title "In Search of Strategic Consistency - A Model for Evaluation of how Stategies Support Objectives" @default.
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