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- W2096589613 abstract "Through increased visibility in the mass media, collegiate sports have grown at an astounding rate over the past 50 years, leading critics to charge that they are often governed from a standpoint that does not protect academic priorities but instead emphasizes business interests. In light of this trend, the authors used a survey to examine the attitudes of sports information directors (SIDS)—the individuals who are charged with furthering institutional agendas in sport—at the NCAA Division I level. The findings suggest that SIDs generally identify with the belief that sports are inherently good for society but are mixed in their attitudes toward college sport’s biggest revenue generator, football. The results are considered in context with research on SIDs and on media produced by athletic departments." @default.
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- W2096589613 date "2011-12-01" @default.
- W2096589613 modified "2023-09-25" @default.
- W2096589613 title "Good for Society or Good for Business? Division I Sports Information Directors’ Attitudes Toward the Commercialization of Sports" @default.
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- W2096589613 doi "https://doi.org/10.1123/ijsc.4.4.473" @default.
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