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- W2098900455 abstract "The purpose of this article is to highlight the challenges in assessing creativity in professional Marketing courses and suggest possible ways to overcome some of the challenges." @default.
- W2098900455 created "2016-06-24" @default.
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- W2098900455 date "2010-01-01" @default.
- W2098900455 modified "2023-09-27" @default.
- W2098900455 title "Creativity : the issues surrounding its assessment in professional marketing courses" @default.
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