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- W2100068095 abstract "IPTV is the natural evolution of the traditional television, in all industrialized countries facing a diminishing revenue and audience trend. U.S. broadcasters are asking audience to view each show “live” and not recorded (or peer-to-peer) as to ensure audience to their advertisers and, as a consequence, financing to subsequent episodes of the show. This is a challenge posed by the so-called Martini generation, which demands content “anytime, anyplace, anywhere”, and is not satisfied by traditional television since its approach is to use different media a la carte. For these customers, the right of choosing when and where to watch contents (TV serials, shows, news, movies) is very important, therefore putting at risk the traditional broadcasting distribution mode that imposes a simultaneous one-to-many consumption including additional" @default.
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- W2100068095 date "2007-11-09" @default.
- W2100068095 modified "2023-09-27" @default.
- W2100068095 title "IPTV missed expectations. Can regulation do the trick" @default.
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