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- W2100322095 abstract "Should stereotyping be characterised as an act of cognitive miserliness of one of rational meaning-seeking? This paper uses a cognitive load paradigm to investigate the adequacy of popular resource-based explanations of stereotyping in comparison to an alternative fit-based or meaning-based explanation. In Experiment 1, load was increased by means of concurrent tasks within a highly fitting context (where targets generally behaved in a stereotype-consistent fashion). A linear decrease in stereotyping resulted as measured by category confusions on a who-said what recognition task (Taylor, Fiske, Etcoff & Ruderman, 1978). This outcome is inconsistent with a resource-based analysis of stereotyping. Experiment 2 manipulated load as stimulus exposure time. Although load was successfully imposed in this second experiment, stereotyping neither increased nor decreased as a function of load. The concept of cognitive load and the importance of fit for the analysis of stereotyping are discussed. Copyright © 1999 John Wiley & Sons, Ltd." @default.
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- W2100322095 date "1999-08-01" @default.
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- W2100322095 title "An examination of resource-based and fit-based theories of stereotyping under cognitive load and fit" @default.
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- W2100322095 doi "https://doi.org/10.1002/(sici)1099-0992(199908/09)29:5/6<641::aid-ejsp953>3.0.co;2-8" @default.
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