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- W2102299238 abstract "New Directions for Institutional ResearchVolume 1991, Issue 70 p. 73-81 Article Evaluating retention-driven marketing in a community college: An alternative approach Richard Tichenor, Richard Tichenor Management information analyst at Saint Louis Community College, Saint Louis, Missouri. His areas of expertise include survey research and program evaluation.Search for more papers by this authorJohn J. Cosgrove, John J. Cosgrove Director of institutional research and planning at Saint Louis Community College. His areas of expertise include policy analysis and assessment of institutional effectiveness.Search for more papers by this author Richard Tichenor, Richard Tichenor Management information analyst at Saint Louis Community College, Saint Louis, Missouri. His areas of expertise include survey research and program evaluation.Search for more papers by this authorJohn J. Cosgrove, John J. Cosgrove Director of institutional research and planning at Saint Louis Community College. His areas of expertise include policy analysis and assessment of institutional effectiveness.Search for more papers by this author First published: Summer 1991 https://doi.org/10.1002/ir.37019917008 AboutPDF ToolsRequest permissionExport citationAdd to favoritesTrack citation ShareShare Give accessShare full text accessShare full-text accessPlease review our Terms and Conditions of Use and check box below to share full-text version of article.I have read and accept the Wiley Online Library Terms and Conditions of UseShareable LinkUse the link below to share a full-text version of this article with your friends and colleagues. Learn more.Copy URL Share a linkShare onFacebookTwitterLinked InRedditWechat Volume1991, Issue70Summer 1991Pages 73-81 RelatedInformation" @default.
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- W2102299238 title "Evaluating retention-driven marketing in a community college: An alternative approach" @default.
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