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- W2103505718 abstract "A preference for greater variety when selecting consumable goods as bundles in simultaneous choice rather than as a sequential series of individual decisions is a consistent result in prior literature. However, digital goods (e.g., music) have a number of important differences from consumable goods (e.g., candy). We address two general research questions. First, we disentangle the role of selecting bundles from the role of simultaneity vs. sequential choice as factors in variety seeking with consumable goods. Second, we discuss the differences between digital and consumable goods and investigate whether variety seeking diminishes for choices of digital goods as hypothesized. Results both clarify the conditions for variety seeking for consumable goods and identify reductions in the behavior with digital goods." @default.
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- W2103505718 date "2009-01-01" @default.
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- W2103505718 title "Bundling and Simultaneity Effects on Variety Seeking for Consumable and Digital Goods" @default.
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