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• W2108359877 abstract "The purpose of this study is to add to the literature on consumer financial guilt in hospitality and tourism by exploring the circumstances in which it occurs and investigating antecedents that influence the experience of consumer financial guilt. Using an impulsive travel purchase as the context, this mixed-methods study examined the effects of gender and prepurchase mood on feelings of postpurchase guilt and satisfaction. Qualitative and quantitative results indicated that women were more likely than men to experience consumer guilt following an impulse travel purchase, and that this effect was moderated by prepurchase mood. Hierarchical regression analysis also indicated that consumer financial guilt affected levels of anticipated satisfaction with the purchase, over and above the effect attributed to prepurchase mood and gender." @default.
• W2108359877 created "2016-06-24" @default.
• W2108359877 creator A5007144884 @default.
• W2108359877 creator A5062724573 @default.
• W2108359877 date "2013-10-16" @default.
• W2108359877 modified "2023-09-23" @default.
• W2108359877 title "The Impact of Gender and Prepurchase Mood on Consumer Guilt after a Travel Purchase" @default.
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• W2108359877 doi "https://doi.org/10.1177/0047287513506296" @default.
• W2108359877 hasPublicationYear "2013" @default.
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