Matches in SemOpenAlex for { <https://semopenalex.org/work/W2110973325> ?p ?o ?g. }
Showing items 1 to 91 of
91
with 100 items per page.
- W2110973325 abstract "The aim of this research is to study the effect of ambient scents on consumers’ responses and in particular themoderating effect of consumer type (hedonic vs utilitarian) and his accompaniment state (accompanied vssingle).An experiment was conducted in a real business context (NIKE store), where 400 customers were surveyed. Theresults indicate that a pleasant ambient scent improves evaluation of store environment, products, quality ofservices provided, the level of pleasure experienced, the level of stimulation, their intention to revisit the storeand customers’ spending. However, ambient scents have no effect on the real time spent in the store. Finally, inthe presence of an ambient scent, it was found that hedonic customers intend more to revisit the store thanutilitarian ones and that accompanied customers tend to spend more and have more fun shopping than single customers." @default.
- W2110973325 created "2016-06-24" @default.
- W2110973325 creator A5029151288 @default.
- W2110973325 date "2014-01-22" @default.
- W2110973325 modified "2023-10-14" @default.
- W2110973325 title "The Effect of Ambient Scents on Consumer Responses: Consumer Type and His Accompaniment State as Moderating Variables" @default.
- W2110973325 cites W1966930701 @default.
- W2110973325 cites W1976619849 @default.
- W2110973325 cites W1977580200 @default.
- W2110973325 cites W1987364024 @default.
- W2110973325 cites W1996612550 @default.
- W2110973325 cites W2007560955 @default.
- W2110973325 cites W2022229959 @default.
- W2110973325 cites W2024549303 @default.
- W2110973325 cites W2030179814 @default.
- W2110973325 cites W2031405030 @default.
- W2110973325 cites W2038125955 @default.
- W2110973325 cites W2050251515 @default.
- W2110973325 cites W2055951938 @default.
- W2110973325 cites W2062229768 @default.
- W2110973325 cites W2066209775 @default.
- W2110973325 cites W2071043934 @default.
- W2110973325 cites W2071502945 @default.
- W2110973325 cites W2077466502 @default.
- W2110973325 cites W2084233235 @default.
- W2110973325 cites W2089065066 @default.
- W2110973325 cites W2152089606 @default.
- W2110973325 cites W2171484800 @default.
- W2110973325 cites W2315048648 @default.
- W2110973325 cites W2328908809 @default.
- W2110973325 cites W2333022083 @default.
- W2110973325 cites W2778492334 @default.
- W2110973325 cites W2910086590 @default.
- W2110973325 cites W3014145505 @default.
- W2110973325 cites W54930839 @default.
- W2110973325 cites W148371910 @default.
- W2110973325 doi "https://doi.org/10.5539/ijms.v6n1p155" @default.
- W2110973325 hasPublicationYear "2014" @default.
- W2110973325 type Work @default.
- W2110973325 sameAs 2110973325 @default.
- W2110973325 citedByCount "4" @default.
- W2110973325 countsByYear W21109733252019 @default.
- W2110973325 countsByYear W21109733252021 @default.
- W2110973325 crossrefType "journal-article" @default.
- W2110973325 hasAuthorship W2110973325A5029151288 @default.
- W2110973325 hasBestOaLocation W21109733251 @default.
- W2110973325 hasConcept C111472728 @default.
- W2110973325 hasConcept C112698675 @default.
- W2110973325 hasConcept C138885662 @default.
- W2110973325 hasConcept C144133560 @default.
- W2110973325 hasConcept C151730666 @default.
- W2110973325 hasConcept C15744967 @default.
- W2110973325 hasConcept C162853370 @default.
- W2110973325 hasConcept C169760540 @default.
- W2110973325 hasConcept C2777113389 @default.
- W2110973325 hasConcept C2777680339 @default.
- W2110973325 hasConcept C2779343474 @default.
- W2110973325 hasConcept C2779530757 @default.
- W2110973325 hasConcept C86803240 @default.
- W2110973325 hasConceptScore W2110973325C111472728 @default.
- W2110973325 hasConceptScore W2110973325C112698675 @default.
- W2110973325 hasConceptScore W2110973325C138885662 @default.
- W2110973325 hasConceptScore W2110973325C144133560 @default.
- W2110973325 hasConceptScore W2110973325C151730666 @default.
- W2110973325 hasConceptScore W2110973325C15744967 @default.
- W2110973325 hasConceptScore W2110973325C162853370 @default.
- W2110973325 hasConceptScore W2110973325C169760540 @default.
- W2110973325 hasConceptScore W2110973325C2777113389 @default.
- W2110973325 hasConceptScore W2110973325C2777680339 @default.
- W2110973325 hasConceptScore W2110973325C2779343474 @default.
- W2110973325 hasConceptScore W2110973325C2779530757 @default.
- W2110973325 hasConceptScore W2110973325C86803240 @default.
- W2110973325 hasIssue "1" @default.
- W2110973325 hasLocation W21109733251 @default.
- W2110973325 hasOpenAccess W2110973325 @default.
- W2110973325 hasPrimaryLocation W21109733251 @default.
- W2110973325 hasRelatedWork W131177021 @default.
- W2110973325 hasRelatedWork W2954948051 @default.
- W2110973325 hasRelatedWork W3006591408 @default.
- W2110973325 hasRelatedWork W3018516441 @default.
- W2110973325 hasRelatedWork W3201420953 @default.
- W2110973325 hasRelatedWork W3208394747 @default.
- W2110973325 hasRelatedWork W2919169356 @default.
- W2110973325 hasRelatedWork W2999695601 @default.
- W2110973325 hasRelatedWork W3023441872 @default.
- W2110973325 hasRelatedWork W55007795 @default.
- W2110973325 hasVolume "6" @default.
- W2110973325 isParatext "false" @default.
- W2110973325 isRetracted "false" @default.
- W2110973325 magId "2110973325" @default.
- W2110973325 workType "article" @default.