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- W2118540344 abstract "Internationalization is an essential component of corporate strategy. The present study, which focuses on therenewable energy sector, is an empirical investigation into the prognostic strength of the Gestalt Approach ofInternational Business Strategies (GAINS approach) for the identification of potentially successful strategies forinternationalization, focusing on the mode of market entry.The results show that (1) the GAINS approach has a high prognostic potential for successful internationalizationstrategies, since (a) FIT configurations represent Gestalts, i.e. they show significantly higher success ofinternationalization than other configurations, (b) consistent configurations show significantly higher successthan congruent configurations and (c) MISFIT configurations prove to be the least successful configuration. (2)Although FIT configurations promise the highest success of internationalization, the results indicate that manycompanies do not enter into fit configurations. Yet, it was proven, that (3) CONSISTENT configurations arepreferred compared to CONGRUENT configurations and (4) MISFIT configurations are significantly beingavoided." @default.
- W2118540344 created "2016-06-24" @default.
- W2118540344 creator A5056099386 @default.
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- W2118540344 date "2014-02-24" @default.
- W2118540344 modified "2023-10-16" @default.
- W2118540344 title "Internationalization of Renewable Energy Companies: In Search of Gestalts" @default.
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- W2118540344 doi "https://doi.org/10.5539/ibr.v7n3p34" @default.
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