Matches in SemOpenAlex for { <https://semopenalex.org/work/W2121566302> ?p ?o ?g. }
Showing items 1 to 60 of
60
with 100 items per page.
- W2121566302 endingPage "478" @default.
- W2121566302 startingPage "475" @default.
- W2121566302 abstract "Article history: Received October 28, 2013 Received in revised format 25 November 2013 Accepted 19 January 2014 Available online January 21 2014 This paper presents an empirical study to investigate the effect of emotional intelligence on customer’s adoption of Apple mobile devices. The study considers fife emotional dimensions including emotional management, self-adjustment, empathy, social skills and self-motivation using a standard questionnaire developed by Goleman (2006) [Goleman, D., & Sutherland, S. (1996). Emotional Intelligence: Why it can matter more than IQ. Nature, 379(6560), 34-34]. The study also uses another questionnaire, which measures love brand and both questionnaires are designed in Likert scale. Cronbach alphas for emotional intelligence and love brand are measured as 0.78 and 0.83, respectively, which are above the acceptance level of 0.70. Therefore, we can confirm the validity of both questionnaires. The study is implemented among 384 people who use Apple mobile device, randomly and using Spearman correlation ratio as well as stepwise regression techniques, the study has detected a positive and meaningful relationship between emotional intelligence and love brand for Apple mobile devices." @default.
- W2121566302 created "2016-06-24" @default.
- W2121566302 creator A5002996559 @default.
- W2121566302 creator A5008081997 @default.
- W2121566302 creator A5019866549 @default.
- W2121566302 creator A5037352579 @default.
- W2121566302 creator A5049922900 @default.
- W2121566302 date "2014-01-01" @default.
- W2121566302 modified "2023-10-02" @default.
- W2121566302 title "When consumers love their brands: Exploring the consumers’ emotional characteristics on purchasing Apple mobile devices" @default.
- W2121566302 cites W1530487374 @default.
- W2121566302 cites W1580118833 @default.
- W2121566302 cites W1970380220 @default.
- W2121566302 cites W2000005912 @default.
- W2121566302 cites W2015041537 @default.
- W2121566302 cites W2018297215 @default.
- W2121566302 cites W2039200841 @default.
- W2121566302 cites W2081400045 @default.
- W2121566302 doi "https://doi.org/10.5267/j.msl.2014.1.022" @default.
- W2121566302 hasPublicationYear "2014" @default.
- W2121566302 type Work @default.
- W2121566302 sameAs 2121566302 @default.
- W2121566302 citedByCount "1" @default.
- W2121566302 countsByYear W21215663022018 @default.
- W2121566302 crossrefType "journal-article" @default.
- W2121566302 hasAuthorship W2121566302A5002996559 @default.
- W2121566302 hasAuthorship W2121566302A5008081997 @default.
- W2121566302 hasAuthorship W2121566302A5019866549 @default.
- W2121566302 hasAuthorship W2121566302A5037352579 @default.
- W2121566302 hasAuthorship W2121566302A5049922900 @default.
- W2121566302 hasBestOaLocation W21215663021 @default.
- W2121566302 hasConcept C112698675 @default.
- W2121566302 hasConcept C144133560 @default.
- W2121566302 hasConcept C15744967 @default.
- W2121566302 hasConcept C162853370 @default.
- W2121566302 hasConcept C2778813691 @default.
- W2121566302 hasConceptScore W2121566302C112698675 @default.
- W2121566302 hasConceptScore W2121566302C144133560 @default.
- W2121566302 hasConceptScore W2121566302C15744967 @default.
- W2121566302 hasConceptScore W2121566302C162853370 @default.
- W2121566302 hasConceptScore W2121566302C2778813691 @default.
- W2121566302 hasLocation W21215663021 @default.
- W2121566302 hasOpenAccess W2121566302 @default.
- W2121566302 hasPrimaryLocation W21215663021 @default.
- W2121566302 hasRelatedWork W183249021 @default.
- W2121566302 hasRelatedWork W1976490850 @default.
- W2121566302 hasRelatedWork W1979564835 @default.
- W2121566302 hasRelatedWork W2000050347 @default.
- W2121566302 hasRelatedWork W2040407859 @default.
- W2121566302 hasRelatedWork W2167994724 @default.
- W2121566302 hasRelatedWork W2779851879 @default.
- W2121566302 hasRelatedWork W2939818122 @default.
- W2121566302 hasRelatedWork W3005615815 @default.
- W2121566302 hasRelatedWork W4309402069 @default.
- W2121566302 isParatext "false" @default.
- W2121566302 isRetracted "false" @default.
- W2121566302 magId "2121566302" @default.
- W2121566302 workType "article" @default.