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• W2145659257 abstract "This research analyzes the demographic characteristics and motivations of the senior and non-senior market segments in selecting a heritage site. By studying how these two groups of individuals select heritage sites, planners will be better able to comprehend what these individuals expect from their visit. A survey consisting of a historic preservationist scale, benefits sought scale, services sought scale, historic site preference scale, and demographic information was mailed to a systematic random sample of 700 travelers requesting tourism information about Virginia. The findings show that many similarities exist between the senior and non-senior market. However, the senior market is more likely to visit a historic site that is less convenient to reach, has fewer facilities, and is more authentic and less developed; while the non-seniors are motivated more by opportunity to escape work overloads." @default.
• W2145659257 created "2016-06-24" @default.
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• W2145659257 date "2006-06-01" @default.
• W2145659257 modified "2023-09-25" @default.
• W2145659257 title "Heritage tourism: A question of age" @default.
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• W2145659257 doi "https://doi.org/10.1080/10941660600727483" @default.
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