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- W2147984910 abstract "Competitive intelligence professionals can hone their investigative and analytical skills by applying the lessons of criminal prosecutors. These include using prosecutorial discretion, developing a case theory, testing it through field research, using informants and corroboration, abiding by ethical rules, shadowing the defense, and letting the facts speak. The author provides business analogs for each of these approaches. The cornerstone is the use of the scientific method for hypothesis testing. As Sherlock Holmes knew, any single fact may seem insignificant, but the coupling of seemingly innocuous facts may prove a key to the analysis (or, in this case, the competitive situation). Anticipating the tactics of “the defense” (the competitor) can offset its probable maneuvers. A company can even benefit from staging a “Kangaroo Court” in which an internal team and a “shadow” team representing the competitor argue their business cases before a “court” of experts in the field. © 1997 John Wiley & Sons, Inc." @default.
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- W2147984910 date "1997-01-01" @default.
- W2147984910 modified "2023-10-17" @default.
- W2147984910 title "The theory of the case: What prosecutors can teach us about competitive intelligence" @default.
- W2147984910 doi "https://doi.org/10.1002/cir.3880080205" @default.
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