Matches in SemOpenAlex for { <https://semopenalex.org/work/W2155778364> ?p ?o ?g. }
- W2155778364 endingPage "293" @default.
- W2155778364 startingPage "273" @default.
- W2155778364 abstract "This paper explores the influence of the larger material culture on consumers living within the culture of poverty so that the scholarly community mightbetter understand the actual as well as potential role marketing plays in the lives of the poor. The data are a series of short stories based explicitly on six distinct subpopulations of impoverished people, and these stories are used as ethnographic data for the purposes of analysis. An interpretation emerges that emphasizes five inter-related thematic categories: meager possessions, consumer restrictions, role of the media, consumer reactions, and survival strategies . The paper closes with a summary of findings and specific implications for the marketing community with regard to theory and practice." @default.
- W2155778364 created "2016-06-24" @default.
- W2155778364 creator A5058051336 @default.
- W2155778364 date "2002-09-01" @default.
- W2155778364 modified "2023-10-16" @default.
- W2155778364 title "Consumer Culture and the Culture of poverty: Implications for Marketingtheory and Practice" @default.
- W2155778364 cites W1110402333 @default.
- W2155778364 cites W188399460 @default.
- W2155778364 cites W1981607270 @default.
- W2155778364 cites W1986236448 @default.
- W2155778364 cites W2003864227 @default.
- W2155778364 cites W2017407009 @default.
- W2155778364 cites W2024432959 @default.
- W2155778364 cites W2025462382 @default.
- W2155778364 cites W2031825266 @default.
- W2155778364 cites W2035541976 @default.
- W2155778364 cites W2040526595 @default.
- W2155778364 cites W2049818429 @default.
- W2155778364 cites W2072669676 @default.
- W2155778364 cites W2076522174 @default.
- W2155778364 cites W2084053754 @default.
- W2155778364 cites W2093556221 @default.
- W2155778364 cites W2119406766 @default.
- W2155778364 cites W2123944152 @default.
- W2155778364 cites W2139962124 @default.
- W2155778364 cites W2164544875 @default.
- W2155778364 cites W2318644589 @default.
- W2155778364 cites W2480607091 @default.
- W2155778364 cites W2908675531 @default.
- W2155778364 cites W2910168893 @default.
- W2155778364 cites W2911218689 @default.
- W2155778364 cites W4248485230 @default.
- W2155778364 cites W4251651998 @default.
- W2155778364 cites W4385484614 @default.
- W2155778364 cites W48654019 @default.
- W2155778364 doi "https://doi.org/10.1177/1470593102002003279" @default.
- W2155778364 hasPublicationYear "2002" @default.
- W2155778364 type Work @default.
- W2155778364 sameAs 2155778364 @default.
- W2155778364 citedByCount "59" @default.
- W2155778364 countsByYear W21557783642012 @default.
- W2155778364 countsByYear W21557783642013 @default.
- W2155778364 countsByYear W21557783642014 @default.
- W2155778364 countsByYear W21557783642015 @default.
- W2155778364 countsByYear W21557783642016 @default.
- W2155778364 countsByYear W21557783642017 @default.
- W2155778364 countsByYear W21557783642018 @default.
- W2155778364 countsByYear W21557783642019 @default.
- W2155778364 countsByYear W21557783642020 @default.
- W2155778364 countsByYear W21557783642021 @default.
- W2155778364 countsByYear W21557783642022 @default.
- W2155778364 countsByYear W21557783642023 @default.
- W2155778364 crossrefType "journal-article" @default.
- W2155778364 hasAuthorship W2155778364A5058051336 @default.
- W2155778364 hasConcept C112698675 @default.
- W2155778364 hasConcept C144024400 @default.
- W2155778364 hasConcept C144133560 @default.
- W2155778364 hasConcept C162324750 @default.
- W2155778364 hasConcept C162853370 @default.
- W2155778364 hasConcept C17744445 @default.
- W2155778364 hasConcept C179454799 @default.
- W2155778364 hasConcept C189326681 @default.
- W2155778364 hasConcept C190248442 @default.
- W2155778364 hasConcept C19165224 @default.
- W2155778364 hasConcept C199360897 @default.
- W2155778364 hasConcept C2778458851 @default.
- W2155778364 hasConcept C36289849 @default.
- W2155778364 hasConcept C39549134 @default.
- W2155778364 hasConcept C41008148 @default.
- W2155778364 hasConcept C50522688 @default.
- W2155778364 hasConcept C527412718 @default.
- W2155778364 hasConcept C74196892 @default.
- W2155778364 hasConceptScore W2155778364C112698675 @default.
- W2155778364 hasConceptScore W2155778364C144024400 @default.
- W2155778364 hasConceptScore W2155778364C144133560 @default.
- W2155778364 hasConceptScore W2155778364C162324750 @default.
- W2155778364 hasConceptScore W2155778364C162853370 @default.
- W2155778364 hasConceptScore W2155778364C17744445 @default.
- W2155778364 hasConceptScore W2155778364C179454799 @default.
- W2155778364 hasConceptScore W2155778364C189326681 @default.
- W2155778364 hasConceptScore W2155778364C190248442 @default.
- W2155778364 hasConceptScore W2155778364C19165224 @default.
- W2155778364 hasConceptScore W2155778364C199360897 @default.
- W2155778364 hasConceptScore W2155778364C2778458851 @default.
- W2155778364 hasConceptScore W2155778364C36289849 @default.
- W2155778364 hasConceptScore W2155778364C39549134 @default.
- W2155778364 hasConceptScore W2155778364C41008148 @default.
- W2155778364 hasConceptScore W2155778364C50522688 @default.
- W2155778364 hasConceptScore W2155778364C527412718 @default.
- W2155778364 hasConceptScore W2155778364C74196892 @default.
- W2155778364 hasIssue "3" @default.
- W2155778364 hasLocation W21557783641 @default.
- W2155778364 hasOpenAccess W2155778364 @default.
- W2155778364 hasPrimaryLocation W21557783641 @default.
- W2155778364 hasRelatedWork W2097095596 @default.
- W2155778364 hasRelatedWork W2106092715 @default.
- W2155778364 hasRelatedWork W2607424049 @default.
- W2155778364 hasRelatedWork W3183204001 @default.