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• W2158049273 abstract "When social network sites (SNSs) users intend to share content, they need to estimate the appropriateness of the content for their audience. Wrongly made estimations can result in regret about the posted content. A common strategy for users to minimize regret is to self-censor content. However, this also means that content that would have been safe to share may be left unshared. To solve sharing problems, SNSs have been focusing on improving group targeting mechanisms to give users more control over their content. As users still need to estimate the content appropriateness themselves, we asked whether improving these mechanisms is really the solution. We hypothesized that users’ posting decisions consist of uncertainty and therefore providing guidance on whether it is safe to post would be more benecial. To answer this we conducted two studies. In Study A we identied what" @default.
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• W2158049273 date "2014-06-16" @default.
• W2158049273 modified "2023-09-23" @default.
• W2158049273 title "To Post or Not to Post: The Eects of Persuasive Cues and Group Targeting Mechanisms on Posting Behavior" @default.
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