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- W2159780700 abstract "Risk-averse suppliers’ optimal pricing strategies in two-stage supply chains under competitive environment are discussed. The suppliers in this paper focus more on losses as compared to profits, and they care their long-term relationship with their customers. We introduce for the suppliers a loss function, which covers both current loss and future loss. The optimal wholesale price is solved under situations of risk neutral, risk averse, and a combination of minimizing loss and controlling risk, respectively. Besides, some properties of and relations among these optimal wholesale prices are given as well. A numerical example is given to illustrate the performance of the proposed method." @default.
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- W2159780700 date "2013-01-01" @default.
- W2159780700 modified "2023-10-14" @default.
- W2159780700 title "Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain" @default.
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- W2159780700 doi "https://doi.org/10.1155/2013/937141" @default.
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