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• W2160688234 abstract "This article uses the functionalist perspective of emotion to demonstrate that the influence of sadness on indulgent consumption depends on the presence of a hedonic eating goal. Sadness heightens a person's sensitivity to the potentially harmful consequences of indulgent consumption, which decreases indulgence when a hedonic eating goal is salient. As sadness is often associated with a loss, this protective function is geared toward preventing future losses. The execution of this function is mitigated by feelings of safety, a counterforce to concerns about the harmful consequences of goal pursuit. Alternatively, when a hedonic eating goal is not salient, or a salient goal does not have harmful consequences, sadness results in emotion regulation (i.e., indulging as a means of feeling better). This conceptualization and findings show that the effects of emotions on indulgent consumption can be goal-dependent, and that emotions can aid consumers in the balancing of long-term goals and well-being." @default.
• W2160688234 created "2016-06-24" @default.
• W2160688234 creator A5034236791 @default.
• W2160688234 creator A5049551031 @default.
• W2160688234 creator A5055487091 @default.
• W2160688234 date "2014-06-01" @default.
• W2160688234 modified "2023-10-18" @default.
• W2160688234 title "Hedonic Eating Goals and Emotion: When Sadness Decreases the Desire to Indulge" @default.
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• W2160688234 doi "https://doi.org/10.1086/675299" @default.
• W2160688234 hasPublicationYear "2014" @default.
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