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- W2165405370 abstract "Previous investigations have provided evidence for positive (“mere exposure”), negative, and inverted-U functional relationships between familiarity and liking for various categories of stimuli. The preference-feedback hypothesis offers an explanation for these seemingly contradictory findings; two experiments designed to test the hypothesis directly are reported in this paper. In both experiments, as predicted by the hypothesis, mere-exposure effects were found for Class A stimuli, whose cultural prevalence is determined partly by their popularity; but the hypothesized nonmonotonic familiarity-liking relationship did not emerge for Gass B stimuli, whose cultural prevalence is unresponsive to their popularity. Four possible explanations of these findings are discussed." @default.
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- W2165405370 date "1986-06-01" @default.
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- W2165405370 title "Familiarity and Liking: Direct Tests of the Preference-Feedback Hypothesis" @default.
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- W2165405370 doi "https://doi.org/10.2466/pr0.1986.58.3.931" @default.
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