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- W2167754534 abstract "We carried out a retrieval effectiveness test on the three major web search engines (i.e., Google, Microsoft and Yahoo). In addition to relevance judgments, we classified the results according to their commercial intent and whether or not they carried any advertising. We found that all search engines provide a large number of results with a commercial intent. Google provides significantly more commercial results than the other search engines do. However, the commercial intent of a result did not influence jurors in their relevance judgments." @default.
- W2167754534 created "2016-06-24" @default.
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- W2167754534 date "2011-02-08" @default.
- W2167754534 modified "2023-10-02" @default.
- W2167754534 title "The influence of commercial intent of search results on their perceived relevance" @default.
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- W2167754534 doi "https://doi.org/10.1145/1940761.1940823" @default.
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