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- W2181850078 abstract "The purpose of the study was to examine the impact and the extent to which global Cultural differences affects a company’s pricing decisions, a study based on Da-Wood Trading in the United States of America. Data for this study was collected through observation during a three month internship at the company, and questionnaires were later administered to respondents. Personal interview was also used to gather data from one respondent. The findings were then presented in form of tables and graphs. The data collected indicates that there are globalization factors that play a role in determining prices for services offered. Exposure to crime comes out as the most prominent global political factor while literacy rates and global oil prices stand out as the most influential cultural and economic factors, respectively. However, factors like tariffs, religion, and currency fluctuations are seen to not have a significant impact on pricing decisions. The factors that are considered and highlighted in this study therefore are seen to vary in degree of importance and in how they influence pricing decisions." @default.
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- W2181850078 date "2012-02-01" @default.
- W2181850078 modified "2023-09-26" @default.
- W2181850078 title "The Impact of Global Cultural Differences on the Pricing Strategies in United States of America" @default.
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