Matches in SemOpenAlex for { <https://semopenalex.org/work/W2182657589> ?p ?o ?g. }
Showing items 1 to 84 of
84
with 100 items per page.
- W2182657589 abstract "SUMMARY Fuel wood is a key source of energy for many families in developing areas of China. Fuel efficient stoves are often identified as a win‐win solution for forest protections and public health/development in China and across the globe. However, the communication and connection between stoves and biodiversity conservation has been less clear, by both those who are promoting their use as well as those adopting the technology. Social marketing is the application of marketing principles used to sell products applied to “sell” ideas, attitudes, and behaviours to benefit the public good. The Campaign to Protect the Sichuan Golden Snub‐nosed Monkey in the Yuhe Nature Reserve, Gansu Province, China, was initiated in 2008 in an effort to inspire communities to protect forest habitat in the reserve, and quickly adopt fuel‐efficient stoves. Results of this study show significant increases in knowledge, attitudes, and interpersonal communication pre and post campaign (16 – 49 percentage points). Post‐campaign (within 1 year) results concluded 28.0% and 43.1% of those surveyed within 1 year of and 2.5 years adopted the technology. For those households that adopted fuel‐efficient stoves, consumption and gathering time were reduced by 40.1% and 38.2% respectively. Finally, preliminary research suggests that adoption of fuel‐efficient stoves also lead to a reduction in forest destruction, with a 23.7 % reduction in the number of newly felled trees in areas where the stoves had been adopted by greater than half of the surrounding community. The results of this study suggest that social marketing can be an effective tool for improving community knowledge and attitudes, decreasing destructive behaviour, and reducing threats to biological important forests in China." @default.
- W2182657589 created "2016-06-24" @default.
- W2182657589 creator A5003287696 @default.
- W2182657589 creator A5014224596 @default.
- W2182657589 creator A5043583550 @default.
- W2182657589 creator A5066268415 @default.
- W2182657589 date "2013-01-01" @default.
- W2182657589 modified "2023-09-26" @default.
- W2182657589 title "Using social marketing tools to increase fuel-efficient stove adoption for conservation of the golden snub-nosed monkey, Gansu Province, China" @default.
- W2182657589 cites W1499748015 @default.
- W2182657589 cites W2011627524 @default.
- W2182657589 cites W2025697060 @default.
- W2182657589 cites W2035531157 @default.
- W2182657589 cites W2060089288 @default.
- W2182657589 cites W2061320251 @default.
- W2182657589 cites W2115253908 @default.
- W2182657589 cites W2151647184 @default.
- W2182657589 cites W2152036130 @default.
- W2182657589 cites W2185430232 @default.
- W2182657589 cites W586229806 @default.
- W2182657589 cites W2921465281 @default.
- W2182657589 hasPublicationYear "2013" @default.
- W2182657589 type Work @default.
- W2182657589 sameAs 2182657589 @default.
- W2182657589 citedByCount "3" @default.
- W2182657589 countsByYear W21826575892013 @default.
- W2182657589 countsByYear W21826575892015 @default.
- W2182657589 countsByYear W21826575892020 @default.
- W2182657589 crossrefType "journal-article" @default.
- W2182657589 hasAuthorship W2182657589A5003287696 @default.
- W2182657589 hasAuthorship W2182657589A5014224596 @default.
- W2182657589 hasAuthorship W2182657589A5043583550 @default.
- W2182657589 hasAuthorship W2182657589A5066268415 @default.
- W2182657589 hasConcept C127413603 @default.
- W2182657589 hasConcept C144133560 @default.
- W2182657589 hasConcept C15744967 @default.
- W2182657589 hasConcept C161189084 @default.
- W2182657589 hasConcept C162853370 @default.
- W2182657589 hasConcept C166957645 @default.
- W2182657589 hasConcept C169760540 @default.
- W2182657589 hasConcept C191935318 @default.
- W2182657589 hasConcept C205649164 @default.
- W2182657589 hasConcept C2775899829 @default.
- W2182657589 hasConcept C2777754422 @default.
- W2182657589 hasConcept C548081761 @default.
- W2182657589 hasConceptScore W2182657589C127413603 @default.
- W2182657589 hasConceptScore W2182657589C144133560 @default.
- W2182657589 hasConceptScore W2182657589C15744967 @default.
- W2182657589 hasConceptScore W2182657589C161189084 @default.
- W2182657589 hasConceptScore W2182657589C162853370 @default.
- W2182657589 hasConceptScore W2182657589C166957645 @default.
- W2182657589 hasConceptScore W2182657589C169760540 @default.
- W2182657589 hasConceptScore W2182657589C191935318 @default.
- W2182657589 hasConceptScore W2182657589C205649164 @default.
- W2182657589 hasConceptScore W2182657589C2775899829 @default.
- W2182657589 hasConceptScore W2182657589C2777754422 @default.
- W2182657589 hasConceptScore W2182657589C548081761 @default.
- W2182657589 hasLocation W21826575891 @default.
- W2182657589 hasOpenAccess W2182657589 @default.
- W2182657589 hasPrimaryLocation W21826575891 @default.
- W2182657589 hasRelatedWork W1555594410 @default.
- W2182657589 hasRelatedWork W1983630226 @default.
- W2182657589 hasRelatedWork W2001123063 @default.
- W2182657589 hasRelatedWork W2032197449 @default.
- W2182657589 hasRelatedWork W2132317922 @default.
- W2182657589 hasRelatedWork W2270558669 @default.
- W2182657589 hasRelatedWork W2547996875 @default.
- W2182657589 hasRelatedWork W2578954261 @default.
- W2182657589 hasRelatedWork W2579054185 @default.
- W2182657589 hasRelatedWork W2600917052 @default.
- W2182657589 hasRelatedWork W270037685 @default.
- W2182657589 hasRelatedWork W2787572551 @default.
- W2182657589 hasRelatedWork W2809244547 @default.
- W2182657589 hasRelatedWork W2886861639 @default.
- W2182657589 hasRelatedWork W2909788658 @default.
- W2182657589 hasRelatedWork W2936643697 @default.
- W2182657589 hasRelatedWork W3125621017 @default.
- W2182657589 hasRelatedWork W3176614559 @default.
- W2182657589 hasRelatedWork W49567710 @default.
- W2182657589 hasRelatedWork W2186458165 @default.
- W2182657589 isParatext "false" @default.
- W2182657589 isRetracted "false" @default.
- W2182657589 magId "2182657589" @default.
- W2182657589 workType "article" @default.