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- W2183991059 abstract "Purpose: This paper attempts to empirically develop a validated structural equation model (SEM) to measure the level of market orientation in a resource-based economy among the financial services providers. Design/methodology/approach: A structural equation model has been developed and validated with four constructs, namely: corporate culture, strategy formulated and implemented, structure and systems employed, and market-orientated activities. Each of these identified constructs is measured by three items apart from the ‘strategy formulated and imple" @default.
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- W2183991059 date "2014-09-15" @default.
- W2183991059 modified "2023-10-01" @default.
- W2183991059 title "An empirical study to develop a structural equation model showing the impact level of market orientation among the financial services providers in a resource-based economy" @default.
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- W2183991059 doi "https://doi.org/10.47556/j.ijikmmena.3.3.2014.1" @default.
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