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• W2185332462 abstract "Because of lacking stock knowledge and information, most investors mainly focus on unconfirmed information provided by media, where experts recommend possible profitable stocks. A web-based virtual stock exchange (VSE) system was designed to simulate the stock exchange, a ccompanied with tools for financial analyses. It prevents investors from being affected by price fluctuations and nurtures them into becoming rational investors. The VSE system can be easily manipulated through Internet by using PCs or smart phones. With the virtual environment, users can learn skills of stock trading by analyzing financial ratios of individual stocks. A total of 103 students who major in management, and who are taking the course “Financial Management” were recruited. Each was given a certain budget at the beginning of semester. The learning outcome and operating performance were surveyed with questionnaires based on the modified technical acceptance model. The results show that perceived usefulness (4.39±0.53) and behavior intention (4.31±0.50) are significantly higher than the neutral value 3 (p<0.001, one-sample t-test), indicating that the proposed VSE system is efficient in promoting learning efficiency. Additionally, the users are willing to adopt and recommend it to other users. In conclusion, the proposed VSE system demonstrates great learning efficacy of investment knowledge leading to profit from the stock market." @default.
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• W2185332462 date "2012-01-01" @default.
• W2185332462 modified "2023-09-24" @default.
• W2185332462 title "A Web-based Virtual Stock Exchange System for Promoting Learning Efficacy of Financial Management" @default.
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