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- W2185564199 abstract "The task how to predict profiles of potential customers for a product is important for a direct mailing company. A good prediction allows the company to detect potential customers and to avoid unnecessary and unwanted mailing. This paper describes a non-linear methodology to predict profiles of potential customers using Fuzzy ARTMAP neural networks. The paper discusses advantages of the proposed approach over similar techniques." @default.
- W2185564199 created "2016-06-24" @default.
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- W2185564199 date "2007-01-01" @default.
- W2185564199 modified "2023-09-26" @default.
- W2185564199 title "DATA MINING WITH FUZZY ARTMAP NEURAL NETWORKS: PREDICTION OF PROFILES OF POTENTIAL CUSTOMERS" @default.
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