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• W2186138813 abstract "1Benchmarking is a continuous analysis of strategies, functions, processes, products or services and performances with the intention of assessing an organization's current standards and thereby carrying out self-improvement by implementing changes to scale or exceeding those standards. This study sought to carry out a comparative study to examine the extent to which benchmarking practices are used in Kenya universities to achieve competitive advantage. The study used four universities, two in the public and two in the private sector. The study objectives were to identify reasons for initiating benchmarking, to assess the level of success in benchmarking and to assess the effect of benchmarking in achieving competitive advantage in Kenyan universities. The methodology included descriptive research design. Universities were stratified into public and private. The target population consisted of full time lecturers numbering 1114 drawn from the two public and two private universities selected using stratified purposive sampling. Respondents from various schools were then sampled using simple random method. A pilot study was carried out on a sample of 29 lecturers using test-retest in order to establish the reliability of questionnaires. Data was collected using semi-structured. Data was analyzed using statistical analysis generated using the computer application package SPSS version 20. Methods used to analyze data included descriptive statistics and linear regression. A response rate of 198 was recorded. For all universities the findings indicated that Kenyan universities mostly practice external or competitive benchmarking, universities practice benchmarking for continuous improvement and competitive advantage, universities had been successful in using benchmarking as a strategic tool, and for assessment and improvement of performance as well as quality improvement. Benchmarking was found to have a significant and positive impact on achieving competitive advantage in both public and private universities. Public universities were found to be more successful in implementation of benchmarking practices and had a greater competitive advantage than their private counterparts. The study recommends that universities could adopt other approaches to benchmarking even with non-educational institutions. Benchmarking practices that emphasize on people management should be encouraged since human resources are the most important resource in any organization and benchmarking cannot succeed without them. It is also critical that university academic staff are sensitized on benchmarking practices so that the university administration can earn buy-in from them to facilitate greater success and become more competitive." @default.
• W2186138813 created "2016-06-24" @default.
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• W2186138813 date "2015-01-01" @default.
• W2186138813 modified "2023-09-26" @default.
• W2186138813 title "THE USE OF BENCHMARKING PRACTICES IN ACHIEVING COMPETITIVE ADVANTAGE IN KENYAN UNIVERSITIES" @default.
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