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• W2187166825 abstract "Our environment is known with competition increasing in global economic and business strategies. The clear importance of effective management of business strategy map has become absolutely necessary. Strategy mapping represents a structured and general framework for strategic goals and plays an important role in formulating business competition and organization performance formulating. It is important to rank factors influencing strategy map and prioritize the strategies based on suitable factors. In this paper, a casual model was settled for mapping of strategic plans in Balanced Scorecard (BSC). We developed the map with integration of BSC and MCDM-DEMATEL technique to rank different business strategies for organization performance formulating. The proposed map is based on experiences of experts in real business world." @default.
• W2187166825 created "2016-06-24" @default.
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• W2187166825 date "2012-01-01" @default.
• W2187166825 modified "2023-09-27" @default.
• W2187166825 title "Casual strategy mapping using integrated BSC and MCDM-DEMATEL" @default.
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