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- W2247356233 abstract "We introduce a semantic network approach to the study of organizational identity construction based on the analysis of discourse. We argue that discourse plays a central role in shaping organizational legitimacy through which identities are constructed. Organizational identity is frequently referred to either as a shared “mental model” emerging from audience evaluation, or as a set of “institutional claims” linking the organization to a reference field or domain. We propose a model of discursive organizational identity which integrates these two views. Our model posits that discourse gives rise to a “semantic space” within which competitive identities evolve and change. Meaning structures characterizing such space are represented as networks of voices (e.g., candidates) and symbols (e.g., words). Once discursive elements are modeled as dual networks of voices and symbols, a number of scaling techniques can be used for assessing their competitive interdependence. We illustrate empirically the use correspondence analysis to assess the position of voices and symbols as extracted from six electoral manifestos used during presidential elections recently held at a large university located in Northern Italy. We discuss the implications of our results in the broader context of contemporary studies on the constriction and emergence of organizational identities." @default.
- W2247356233 created "2016-06-24" @default.
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- W2247356233 date "2010-12-13" @default.
- W2247356233 modified "2023-09-28" @default.
- W2247356233 title "Legitimacy Comes from Discourse: A Semantic Network Approach to Organizational Identity Construction" @default.
- W2247356233 hasPublicationYear "2010" @default.
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