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• W2247657431 abstract "In this study public consumer information in Finland was researched from the viewpoint of citizens. The aim of this study was to better understand citizens’ attitudes, behavior and information search. The research questions were: 1) What attitudes do citizens have towards public consumer information? 2) How involved are citizens in public consumer information? 3) In what ways can citizens’ behavior be affected by public consumer information? As a case study, two stakeholder groups of the Finnish Consumer Agency were studied. Research material was collected by interviews with 79 citizens (49 consumers and 30 business managers). The data were collected between October 2000 and April 2001. It seems, according to this study, that citizens’ attitudes toward public consumer information differ. The study showed that if a citizen has a basic knowledge of the Finnish Consumer Agency and a positive attitude towards it, the more likely this citizen will be to use its services. The results suggest that trust is a very important factor which should be maintained and increased. The results also indicate that citizens’ involvement differs widely. The level of involvement varies in different situations and it has an impact on citizens’ information search and information processing. However, the level of involvement is not always on as high level as might be expected. The results also suggest that an increasing level of involvement doesn’t always mean more positive attitudes. This study suggests that citizens’ involvement should be taken into account in the planning and implementing of communication by public organizations. At different levels of involvement citizens require information from different communication channels and they also need more or less detailed information. To support these various needs, guidelines for communication strategies according to different levels of involvement are presented." @default.
• W2247657431 created "2016-06-24" @default.
• W2247657431 creator A5030667364 @default.
• W2247657431 date "2005-01-01" @default.
• W2247657431 modified "2023-09-27" @default.
• W2247657431 title "Citizen's attitudes and involvement in public consumer information" @default.
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• W2247657431 hasPublicationYear "2005" @default.
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