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- W2264687312 abstract "Apart from their tariff and plan package, there is nothing much the carriers can control to make the phone or their services appealing to their customers. This could therefore further suggest the need to create rationally appealing advertsApart from their tariff and plan package, there is nothing much the carriers can control to make the phone or their services appealing to their customers. This could therefore further suggest the need to create rationally appealing advertshighlighting the price plans to attract prospective customers." @default.
- W2264687312 created "2016-06-24" @default.
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- W2264687312 date "2014-11-28" @default.
- W2264687312 modified "2023-09-23" @default.
- W2264687312 title "Print Advertisement of the iPhone by UK Carriers." @default.
- W2264687312 doi "https://doi.org/10.6084/m9.figshare.1254214.v1" @default.
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