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- W2286670393 abstract "A nonhypothetical second-price Vickrey auction was conducted to elicit consumer preferences and willingness-to-pay (WTP) for vegetable attributes, including production technique, origin, taste and health benefits. Using a latent class analysis (LCA) we segmented participants based on health-driven motivations, WTP estimates and socio-economic characteristics. Two latent classes were found and characterized as: ‘Health Conscious’ and ‘Health Redeemers’. In particular, the ‘Health Conscious’ consumers presented healthy lifestyle habits, expressed price premiums for domestic and local-specialty food products after a blind tasting treatment, but they did not have price premiums for health benefits of the products. On the contrary, the ‘Health Redeemers’ presented unhealthy lifestyles but they were willing to pay more for healthy food products, perhaps in an attempt to make up for their unhealthy habits." @default.
- W2286670393 created "2016-06-24" @default.
- W2286670393 creator A5014874658 @default.
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- W2286670393 date "2015-12-16" @default.
- W2286670393 modified "2023-09-27" @default.
- W2286670393 title "Buying your way into a healthier lifestyle: a latent class analysis of healthy food purchases" @default.
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- W2286670393 doi "https://doi.org/10.1080/00036846.2015.1111988" @default.
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