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- W2328936737 abstract "The use of financial portfolio theory to guide new venture planning is discussed and rejected. Instead, a dual conceptualization of business risk is offered that is more consistent with statistical inference and several other theories of risk and decision making. It provides a better understanding of entrepreneurial decision making and how planning can both reduce and increase risk." @default.
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- W2328936737 date "1986-07-01" @default.
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- W2328936737 title "Missing the Boat and Sinking the Boat: A Conceptual Model of Entrepreneurial Risk" @default.
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- W2328936737 doi "https://doi.org/10.2307/1251585" @default.
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