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- W2334191844 abstract "The subject matter of the paper is the methodology of preparation of PR-text in the frames of professional communicative competence of a specialist on public relations. It aims to form a communicative competence necessary to solve some communicative tasks by means of PR-texts. The author allocates three levels of the methodology of preparing PR-text and shows the formation of competences of a specialist in public relations. Each level presents a stage of the methodology of preparation of PR-text. The first stage is the study of discourse, it allows to take into account the conditions of the social situation of the creating text. At the second stage are used the knowledge of the basic parameters of the text. At the third stage are prepared the texts of different genres and styles. Each stage gives the examples of PRpractice. The offered methodology allows to realize in the text a system of communicative-pragmatic attitudes that contribute the successful solution of communicative tasks by the specialist on public relations." @default.
- W2334191844 created "2016-06-24" @default.
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- W2334191844 date "2014-08-15" @default.
- W2334191844 modified "2023-09-26" @default.
- W2334191844 title "The Methodology of Preparing PR-Text in the Frames of Professional Communicative Competence of a Specialist in Public Relations" @default.
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- W2334191844 doi "https://doi.org/10.12737/5402" @default.
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